[Remote] Regional Marketing Manager, Public Sector

Note: The job is a remote job and is open to candidates in USA. Atlassian is a leading software company known for its innovative tools that enhance team collaboration. They are seeking a Regional Marketing Manager for the Public Sector to develop and execute marketing strategies that generate pipeline for sales, leveraging AI tools and collaborating with cross-functional teams to drive results.ResponsibilitiesOwn a regional pipeline target and be directly accountable for generating and accelerating pipeline for the Public Sector sales teamDiagnose performance gaps — when Public Sector is behind, you own figuring out why and recommending the change in approachBring Atlassian's AI and platform transformation story to life in-market — translating global narratives into locally resonant proof points, customer stories, and campaign themesBuild and execute the Public Sector marketing strategy in close partnership with sales leadershipLeverage AI tools (Rovo, Atlassian Intelligence, third-party platforms) to inform strategy, personalize at scale, and accelerate campaign development and performance analysisInfluence and shape priorities across central teams (demand gen, PMM, brand, events) based on what Public Sector actually needsTranslate Public Sector market intelligence into recommendations that inform global campaign strategy, content priorities, and investment decisionsBe the voice of Public Sector inside the marketing organization — ensure these priorities are represented in planningPartner with Public Sector sales leaders to align on target accounts, segment priorities, and go-to-market motionsCoordinate across ABM, demand gen, events, and partner marketing to deliver a cohesive, locally relevant marketing mixWork with partner marketing and channel partners to drive co-marketing initiatives that amplify regional reachManage the Public Sector activity calendar and ensure all motions ladder up to the pipeline planMeasure, analyze, and report on Public Sector performance to marketing and sales leadershipOversee adaptation of global content and campaigns to ensure relevance — and flag when global programs won't land in-marketSkills6-7+ years in B2B marketing with a focus on Public Sector (field marketing, demand gen, or regional marketing)Experience generating pipeline for a sales organization — you've owned a number, built programs to hit it, and can speak to how your work directly created revenue opportunitiesStrong AI fluency — you actively use AI tools in your marketing workflow (content generation, audience insights, campaign optimization, analytics) and can articulate how AI changes the marketing playbookGenuine curiosity about how AI is transforming enterprise software and the ability to translate that into compelling marketing narrativesStrong strategic thinking: you can diagnose a performance gap, build a hypothesis, and recommend a course of actionTrack record of influencing cross-functional teams — not just coordinating with themSelf-starting tendencies with an ability to drive projects forward without waiting for permissionDeep understanding of B2B buying cycles and how marketing motions map to pipeline stagesComfort with data: you use pipeline and campaign performance data to make decisions, not just report on themExperience with marketing automation and CRM (Salesforce & Marketo a plus)Experience marketing platform or enterprise transformation products to C-suite buyersFamiliarity with both product-led growth (PLG) and sales-led enterprise go-to-market motions — and an understanding of how they complement each otherFamiliarity with Atlassian's product suite and the 'system of work' value propositionBackground in a high-growth B2B SaaS company navigating a major product or positioning shiftBenefitsBenefits, bonuses, commissions, and equityHealth and wellbeing resourcesPaid volunteer daysCompany OverviewAtlassian is a software company that offers proprietary software products for teamwork, project management, and software development. It was founded in 2002, and is headquartered in Sydney, New South Wales, AUS, with a workforce of 10001+ employees. Its website is https://www.atlassian.com.Company H1B SponsorshipAtlassian has a track record of offering H1B sponsorships, with 57 in 2026, 351 in 2025, 184 in 2024, 190 in 2023, 259 in 2022, 156 in 2021, 162 in 2020. Please note that this does not guarantee sponsorship for this specific role.