[Remote] Product Marketing Manager, Monetization

Note: The job is a remote job and is open to candidates in USA. Figma is a company on a mission to make design accessible to all, and they are seeking a Product Marketing Manager, Monetization to help shape how teams buy, adopt, and scale Figma. In this role, you'll be responsible for go-to-market strategy and customer communications related to Figma's billing model and plans, supporting sales with resources and enablement to grow key accounts.ResponsibilitiesOwn end-to-end product marketing efforts for Figma's billing, pricing, and monetization initiatives—including external communications, messaging, and launch strategy for plan updates and new offeringsCraft clear, concise customer communications that help admins and buyers navigate complex changesDevelop go-to-market strategies for product launches that help large organizations manage and scale Figma effectively—ranging from 0 → 1 initiatives to feature enhancementsEquip Sales with the resources they need to position Figma’s Enterprise capabilities with confidence, so they can grow and win accountsCollaborate with the broader marketing team on integrated campaigns spanning onboarding, activation, and retentionSkills5+ years of experience in product marketing with experience supporting Enterprise customers and bringing new products or monetization models to marketExperience crafting customer-facing communications for billing, pricing, or other high-stakes product changesProven track record of leading cross-functional go-to-market initiatives from strategy through execution and measurementExperience partnering with Product teams and driving alignment with executive partnersComfort with complexity—whether that's pricing models, billing logic, admin workflows, or AI features, you're willing to dig in and learnExperience with consumption-based or usage-based pricing modelsBackground marketing to admin, IT, or procurement personas at large enterprisesExperience with AI product marketing or marketing AI-powered featuresBenefitsEquity to employeesHealth, dental & visionRetirement with company contributionParental leave & reproductive or family planning supportMental health & wellness benefitsGenerous PTOCompany recharge daysA learning & development stipendA work from home stipendCell phone reimbursementSales incentive pay for most sales rolesAn annual bonus plan for eligible non-sales rolesCompany OverviewFigma is a collaborative design tool that enables teams to create, prototype, and test digital products on one platform. It was founded in 2012, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is https://www.figma.com.Company H1B SponsorshipFigma has a track record of offering H1B sponsorships, with 12 in 2026, 47 in 2025, 27 in 2024, 32 in 2023, 35 in 2022, 16 in 2021, 6 in 2020. Please note that this does not guarantee sponsorship for this specific role.