[Remote] Product Marketing Manager - Interventional Imaging

Remote Full-time
Note: The job is a remote job and is open to candidates in USA. Guerbet is a human-scale company aiming to become a global leader in medical imaging, specializing in contrast media and various imaging products. The Product Marketing Manager will be responsible for planning and delivering brand strategies and marketing initiatives to maximize sales of interventional imaging products, while managing multiple complex projects and collaborating closely with the sales and marketing teams. Responsibilities • Leads multiple complex projects for the interventional imaging business unit • Develops and implements product promotional programs, directs development of marketing materials and training programs for use of materials. Responsible for managing the various marketing projects throughout the entire process including development, planning, budget management, and PRC review • Maintains a high level of market intelligence to identify key trends as well as voice of customer for development of long-term strategic marketing plans • Carries out responsibilities in accordance to organizations’ policies, procedures • Works closely with sales management and training to support the various brands in the medical device and software franchise as necessary • Works with and helps manage the assigned agency relationships while interfacing with them on a regular basis • Works with the Head of Marketing in establishing and implementing annual brand plans that include full range management, collateral development and the implementation and execution of strategic promotional and tactical programs • Works with the Head of Marketing to manage the lifecycle of the brands and products assigned with a focus on growth and profitability • Assists with the complete annual competitive review of the interventional imaging brands • Supports selling efforts (targeting pricing and promotion strategies, etc.) and acts as a brand ambassador for scientific meetings, events, promotions and dedicated sales calls. Performs monthly forecasting in consultation with sales • Works closely with Key Opinion Leaders and Regional Opinion Leaders • Works with Head of Marketing in preparation and presentation of materials for sales/marketing update meetings. Presents at these meetings as necessary • Provides feedback to D&E on device and software enhancement requests from customers Skills • Business/Marketing Bachelor's degree with minimum of 5-7 years related sales and marketing experience in the pharmaceutical or diagnostic industry. This may include marketing, medical strategy, sales or sales training experience • Microsoft Word, Excel, Powerpoint (Intermediate to Advanced) • Possesses knowledge of the Interventional Imaging marketplace • Knowledge of Sales and Marketing trade practices and applications in the pharmaceutical industry including FDA and other pertinent compliance regulations and requirements • MBA preferred • Pharmaceutical, medical device or interventional imaging marketing experience preferred Company Overview • Guebert is a pharmaceutical company based in France and is mainly focused on research. It was founded in 1926, and is headquartered in Villepinte, Languedoc-Roussillon, FRA, with a workforce of 1001-5000 employees. Its website is Apply tot his job
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