[Remote] Product Manager - Marastar

Note: The job is a remote job and is open to candidates in USA. The Carlstar Group is a global leader in specialty tires and wheels, and they are seeking a Product Manager for their Marastar division. This hands-on role involves leading the strategy and execution of the specialty tire and wheel portfolio, focusing on market opportunities and optimizing product offerings across various categories.ResponsibilitiesOwn the full product lifecycle across key wheel and tire categories (e.g., wheelbarrow wheels, mower wheels, golf cart wheels, casters)Analyze market trends, customer needs, and competitive offerings to identify new product opportunitiesDefine product specifications, including size, tread patterns, load ratings, materials, and performance requirementsPartner with engineering and sourcing teams to develop cost-effective, high-performance productsManage SKU assortment, including rationalization and expansion based on demand, margin, and market trendsSupport development and execution of go-to-market strategies, including pricing, positioning, and channel alignment (retail, distribution, e-commerce)Monitor product performance, sales data, and profitability to optimize portfolio resultsCollaborate with supply chain partners to ensure product quality, availability, and cost targets are metPartner with sales and marketing to develop product messaging, content, and customer-facing materialsStay informed on industry trends, materials, and manufacturing processes to inform product strategyDrive continuous improvement across product development and portfolio managementOther duties as assignedSkillsBachelor's degree in Business, Engineering, Marketing, or related field (or equivalent experience)4+ years of product management experience, preferably with physical products (consumer durable goods, hardware, outdoor, or industrial equipment)Strong analytical skills with the ability to interpret sales, market, and operational dataExperience working cross-functionally with engineering, sourcing, and commercial teamsProven ability to manage a large SKU portfolio and make data-driven assortment decisionsStrong communication and collaboration skills across all levels of the organizationHighly organized and detail-oriented, with the ability to manage multiple prioritiesCustomer-focused mindset with strong ownership and accountabilityEffective problem-solving and critical thinking skillsTeam-oriented approach with a continuous improvement mindsetExperience in lawn & garden, material handling, outdoor power equipment, or related categoriesFamiliarity with product specifications (e.g., load capacity, materials, performance standards) and manufacturing/global sourcingExperience supporting retail or distribution channels (e.g., home improvement, farm & fleet, industrial supply)BenefitsCompetitive compensation packageFull Benefits – Medical, Dental, Vision, and more!Paid Time Off401(k) matchingOpportunity to get in with an industry leading organizationTeam-oriented cultureCompany OverviewThe Carlstar Group is a manufacturer of original equipment and aftermarket specialty tires and wheels. It was founded in 1995, and is headquartered in Franklin, Tennessee, USA, with a workforce of 1001-5000 employees. Its website is http://www.carlstargroup.com.Company H1B SponsorshipThe Carlstar Group has a track record of offering H1B sponsorships, with 2 in 2023, 1 in 2021, 3 in 2020. Please note that this does not guarantee sponsorship for this specific role.