[Remote] Principal Product Manager - Verification & Activation(Exchange)
Note: The job is a remote job and is open to candidates in USA. Crypto.com is the world's fastest growing global cryptocurrency platform, serving more than 150 million customers. They are seeking a Principal Product Manager to own the transition from verified identity to active trader, managing critical areas such as identity verification, re-verification, and the deposit and withdrawal experience.ResponsibilitiesOwn the identity verification platform strategy, roadmap, and execution – not just vendor managementBuild toward multi-vendor routing optimisation across KYC providers and equivalents – maximising pass rates, minimising fraud, and managing cost-per-verification as a P&L metricDrive the platform toward self-serve configurability so that product teams across the Exchange can configure IDV requirements, decision rules, and vendor preferences without an Engineering dependency for every changeDeliver composable IDV components – document collection, liveness, facematch, motion – that can operate independently across different product contextsLead initiatives to combat synthetic fraud through liveness challenges, e-ID integrations, and ML-powered fraud scoring in partnership with Risk and IDV vendorsMonitor and manage false positive rates carefully – fraud defence must not sacrifice real usersEvaluate and roadmap Non-Doc (document-free) verification and Reusable Identity solutions as high-leverage levers for reducing drop-off while maintaining complianceUse the external competitive benchmark of approximately 2-minute average KYC completion at best-in-class multi-asset brokers as a reference bar for roadmap prioritisationWork with Compliance to ensure regional KYC variations are handled in the product without creating dead-end or confusing experiences for users in specific jurisdictionsOwn the product experience for existing users who are required to re-verify their identity due to document expiry, regulatory triggers, risk-profile changes, or periodic compliance review cyclesDesign the Re-KYC journey to be low-disruption, clearly communicated in advance, and completable with minimal drop-off – with particular attention to users who are mid-activity or holding open positions at the time of a re-verification triggerBuild a communication cadence – advance notice, reminders, and grace period management – that is as carefully designed as the verification UX itselfEnsure the Re-KYC flow reuses the same IDV infrastructure as new-user KYC, maintaining consistency while accounting for the distinct context of an existing, active userTrack Re-KYC completion rate within grace periods, Re-KYC-triggered account restriction rate, and time from first prompt to approval as dedicated success metricsOwn the deposit and withdrawal experience across all markets. Act as the gatekeeper for payment method availability – deciding which methods live in each country, who is eligible, what limits apply, and when a method is activated, modified, or removedOwn the country-specific payment method matrix – maintaining a live view of what is available where, what is pending, and what the roadmap is for each marketDefine and enforce the eligibility rules that sit between a user's KYC level and their access to specific deposit and withdrawal methodsDefine deposit and withdrawal limits per method, per tier, and per market – and own the product experience when a user hits a limit, including clear messaging, escalation paths, and upgrade promptsManage the onboarding of new payment methods end-to-end: vendor or banking partner evaluation, integration scoping, compliance sign-off, UX design, and launchOwn FX spread and processing-fee UX transparency – users who understand what they are paying convert at higher rates and churn at lower ratesOwn the on-chain deposit and withdrawal experience alongside fiat: network selection UX, confirmation time expectation-setting, address management, and withdrawal SLA transparencyTarget deposit success rate above 92% across fiat and card on-rampingOwn the progression from first deposit to first trade and beyond – the ladder does not end at a funded accountThe activation sequence this PM owns: KYC approved → first deposit → first trade → first perp or index position; each rung has its own conversion rate and its own friction to removeWork with the Exchange trading product team to identify and remove barriers between a funded account and a first executed trade – product discovery, market navigation, order entry UX, and fee transparencyOwn the onboarding reward ladder from KYC completion onward – KYC approval incentives, first-deposit bonuses, and first-trade cashback – in coordination with Campaigns; sign-up rewards are owned by the Discovery, Growth & Onboarding PMOwn the product roadmap for adding new markets and new local payment methods – in coordination with BD, Legal, and EngineeringLocalisation means understanding why a user in the Philippines prefers GCash over a bank transfer and ensuring the product reflects that reality – it is not a translation exerciseTrack local payment rail coverage and local deposit success rates as dedicated regional metricsUse agentic AI tools – Cursor, Claude Code, Gemini, LibreChat, Glean, or equivalent – with human-in-the-loop practices to accelerate deliveryChampion AI-native product development practices across your squadSkills6-8+ years in Product ManagementProven experience at a high-growth technology company — crypto exchange, fintech, neo-bank, or multi-asset broker preferred but not mandatory — where you have personally owned and solved the problems described in this role: identity verification, fiat payment rails, deposit conversion, or compliance-heavy product ownershipSpecific experience with IDV platforms, payment rail integration, or KYC/AML product design is a strong plusTechnical fluency — understands payment gateway logic, ledger systems, and API integrationCan discuss multi-vendor IDV routing logic, decision trees, liveness detection architecture, and composable IDV component design with EngineeringExperience building or overseeing APIs, SDKs, and developer tooling as product deliverables — not just consuming themDeep understanding of global KYC and AML standards (FATF, regional equivalents), SCA, GDPR, and local payment regulationAble to translate regulatory constraints into product requirements — and push back where compliance is being used as an excuse for poor UXEvery roadmap decision lives in the trade-off between conversion, risk, and cost — must be able to quantify all three axes and make principled trade-offs with dataSQL fluency; proficiency with Mixpanel, Amplitude, or equivalent for funnel analysisDemonstrable use of AI tools (Cursor, Claude Code, Gemini, LibreChat, or equivalent) with human-in-the-loop practices — required, not optionalDrives stakeholders to unblock, prioritise, and ship without waiting for direction in a decentralised, 24/7 environmentProven ability to lead cross-functional squads and influence Legal, Risk, and Compliance without formal authorityTrack record of taking a major onboarding or payments flow from a known friction point to shipped and measurably improvedBenefitsCompetitive salaryAttractive annual leave entitlement including: birthday, work anniversary401(k) plan with employer matchEligible for company-sponsored group health, dental, vision, and life/disability insuranceWork Flexibility Adoption. Flexi-work hour and hybrid or remote set-upAspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.Company OverviewCrypto.com was founded in 2016 and is the preferred crypto trading platform for over 100 million users worldwide, as well as the trusted industry leader in regulatory compliance, security, and privacy. It was founded in 1902, and is headquartered in Los Angeles, California, USA, with a workforce of 1001-5000 employees. Its website is https://crypto.com/en/onchain/18338661680.Company H1B SponsorshipCrypto.com has a track record of offering H1B sponsorships, with 3 in 2024, 1 in 2023, 3 in 2022. Please note that this does not guarantee sponsorship for this specific role.