[Remote] Performance Marketing / SEM Campaign Manager
Note: The job is a remote job and is open to candidates in USA. MoreVisibility is a strategic, performance-focused agency seeking a Paid Search / Performance Marketing Campaign Manager who will own the strategy, execution, and performance across a portfolio of client accounts. The role involves developing comprehensive paid media strategies, managing substantial multi-channel budgets, and leading client conversations with a focus on driving business outcomes.
Responsibilities
ā¢ Develop comprehensive paid media strategies aligned with client business goals and revenue targets
ā¢ Build channel mix recommendations, budget allocations, and structured testing roadmaps
ā¢ Forecast performance and identify growth opportunities across search, social, and programmatic channels
ā¢ Manage and optimize campaigns across: Google Ads (Search, Performance Max, Display, YouTube), Microsoft Ads, Meta, LinkedIn, Remarketing, Programmatic platforms
ā¢ Oversee monthly budgets across multiple platforms
ā¢ Drive improvements in ROAS, CPA, conversion rate, and lead quality
ā¢ Translate campaign data into clear business insights
ā¢ Present performance updates and strategic recommendations directly to clients
ā¢ Connect advertising performance to revenue, pipeline, and profitability metrics
ā¢ Confidently defend strategic decisions using analytics and data storytelling
ā¢ Partner with SEO, analytics, creative, and strategy teams to ensure paid media aligns with broader initiatives
ā¢ Support pitches and contribute strategic thinking in new business efforts
ā¢ Leverage AI tools and automation (e.g., smart bidding strategies, AI-driven creative testing, ChatGPT workflows, predictive insights tools) to improve efficiency and performance
ā¢ Stay current with evolving paid media trends, attribution shifts, and platform changes
ā¢ Consistently meeting or exceeding CPA and ROAS targets
ā¢ Delivering proactive strategic recommendations beyond tactical optimizations
ā¢ Leading confident, insight-driven client conversations
ā¢ Identifying new growth opportunities across channels
ā¢ Demonstrating measurable business impact tied to client goals
Skills
ā¢ 3ā5 years of hands-on paid media experience in an agency or performance-driven environment
ā¢ Proven experience owning multi-channel paid media strategy and execution
ā¢ Experience managing at least $50K+ in monthly ad spend
ā¢ Strong working knowledge of Google Ads, Microsoft Ads, LinkedIn Ads, and Meta
ā¢ Experience developing structured testing plans and budget allocation strategies
ā¢ Ability to connect performance data to business outcomes
ā¢ Client-facing experience presenting performance insights and recommendations
ā¢ Working knowledge of Google Analytics (GA4)
ā¢ Strong Excel skills for analysis and modeling
ā¢ Experience with reporting platforms and attribution models
ā¢ Certifications in Google Ads or Analytics are a plus
ā¢ Strategic thinker with strong analytical capabilities
ā¢ Detail-oriented with the ability to manage multiple accounts and deadlines
ā¢ Self-motivated and comfortable operating independently
ā¢ Confident communicator who can lead conversations with senior stakeholders
Benefits
ā¢ Competitive salary + performance-based bonus
ā¢ Full benefits package and team perks
Company Overview
ā¢ MoreVisibility An Interactive Marketing industry leader and is part of a select group of agencies Google certified in both AdWords. It was founded in 1999, and is headquartered in Boca Raton, Florida, USA, with a workforce of 11-50 employees. Its website is http://www.morevisibility.com/.
Apply Now
Apply Now
Responsibilities
ā¢ Develop comprehensive paid media strategies aligned with client business goals and revenue targets
ā¢ Build channel mix recommendations, budget allocations, and structured testing roadmaps
ā¢ Forecast performance and identify growth opportunities across search, social, and programmatic channels
ā¢ Manage and optimize campaigns across: Google Ads (Search, Performance Max, Display, YouTube), Microsoft Ads, Meta, LinkedIn, Remarketing, Programmatic platforms
ā¢ Oversee monthly budgets across multiple platforms
ā¢ Drive improvements in ROAS, CPA, conversion rate, and lead quality
ā¢ Translate campaign data into clear business insights
ā¢ Present performance updates and strategic recommendations directly to clients
ā¢ Connect advertising performance to revenue, pipeline, and profitability metrics
ā¢ Confidently defend strategic decisions using analytics and data storytelling
ā¢ Partner with SEO, analytics, creative, and strategy teams to ensure paid media aligns with broader initiatives
ā¢ Support pitches and contribute strategic thinking in new business efforts
ā¢ Leverage AI tools and automation (e.g., smart bidding strategies, AI-driven creative testing, ChatGPT workflows, predictive insights tools) to improve efficiency and performance
ā¢ Stay current with evolving paid media trends, attribution shifts, and platform changes
ā¢ Consistently meeting or exceeding CPA and ROAS targets
ā¢ Delivering proactive strategic recommendations beyond tactical optimizations
ā¢ Leading confident, insight-driven client conversations
ā¢ Identifying new growth opportunities across channels
ā¢ Demonstrating measurable business impact tied to client goals
Skills
ā¢ 3ā5 years of hands-on paid media experience in an agency or performance-driven environment
ā¢ Proven experience owning multi-channel paid media strategy and execution
ā¢ Experience managing at least $50K+ in monthly ad spend
ā¢ Strong working knowledge of Google Ads, Microsoft Ads, LinkedIn Ads, and Meta
ā¢ Experience developing structured testing plans and budget allocation strategies
ā¢ Ability to connect performance data to business outcomes
ā¢ Client-facing experience presenting performance insights and recommendations
ā¢ Working knowledge of Google Analytics (GA4)
ā¢ Strong Excel skills for analysis and modeling
ā¢ Experience with reporting platforms and attribution models
ā¢ Certifications in Google Ads or Analytics are a plus
ā¢ Strategic thinker with strong analytical capabilities
ā¢ Detail-oriented with the ability to manage multiple accounts and deadlines
ā¢ Self-motivated and comfortable operating independently
ā¢ Confident communicator who can lead conversations with senior stakeholders
Benefits
ā¢ Competitive salary + performance-based bonus
ā¢ Full benefits package and team perks
Company Overview
ā¢ MoreVisibility An Interactive Marketing industry leader and is part of a select group of agencies Google certified in both AdWords. It was founded in 1999, and is headquartered in Boca Raton, Florida, USA, with a workforce of 11-50 employees. Its website is http://www.morevisibility.com/.
Apply Now
Apply Now