[Remote] Performance Marketing Manager - SFOs

Note: The job is a remote job and is open to candidates in USA. Addepar is a global data and AI platform empowering investment professionals to turn complex financial information into actionable intelligence. They are seeking a Performance Marketing Manager for the Single Family Offices segment, responsible for driving growth and pipeline success through data-driven marketing strategies and targeted acquisition campaigns.ResponsibilitiesBuild and execute comprehensive marketing strategies across performance channels (digital, paid media, email, web, etc.) to drive brand awareness, high-value lead generation, and pipeline acceleration within the Single Family Office segmentPartner closely with Product Marketing and Content teams to align on messaging and content strategy to ensure effective messaging in marketLeverage marketing automation, CRM, and analytics platforms to efficiently monitor campaign performance, deliver clear data points, and provide strategic recommendations for improvementCoordinate a high-impact portfolio of digital activations, content distribution, and boutique event/roundtable marketing activities tailored to ultra-high-net-worth (UHNW) networksDevelop and maintain a deep understanding of family office market trends, integration requirements, and persona challenges, serving as the team's SME on how these can be leveraged across growth campaignsSkillsBachelor's degree in Marketing, Business, or a related field8+ years of experience in B2B marketing, preferably in the financial technology, wealth management, or software industryProven experience leading and driving performance marketing, demand generation, or account-based marketing (ABM) programsStrong project management skills specifically managing multiple growth marketing initiatives simultaneouslyExcellent communication skills and the ability to build interpersonal connections with internal sales collaborators and external stakeholdersCreative problem solver with a strategic perspective and a data-driven approachProficiency in marketing automation tools, CRM systems, and analyticsAbility to thrive in a fast-paced, dynamic environment and adapt to changing prioritiesMBA is a plusBenefitsBonusEquityBenefitsCompany OverviewAddepar is a financial software company that provides a platform for aggregating, analyzing, and reporting investment portfolios. It was founded in 2009, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is https://addepar.com.