[Remote] Partner Marketing Manager
Note: The job is a remote job and is open to candidates in USA. EPAM Systems is a leading technology company, and they are seeking a Partner Marketing Manager to join their Route to Market team. This role involves managing marketing relationships, planning marketing assets, and collaborating with various teams to execute impactful campaigns in the digital platform partner ecosystem.ResponsibilitiesCollaborate with the team to manage marketing relationships and communication streamsTake ownership of planning and managing partner marketing assets, including event content, case studies, website updates, social media, newsletters, and email campaignsCollaborate with Corporate Marketing departments to ensure projects are completed on time, on-brand, and with the required depth and quality. Assess project performance against KPIsPartner with the Partner Practice team, SMEs, Business Development/Sales leads, and the Alliances team, to create joint market strategy content, case studies, award submissions, PR opportunities, and other partner-related marketing activitiesAct as Project Manager for events (large and small), multi-touch nurture campaigns, targeted content creation, and other marketing initiativesGenerate innovative ideas to enhance messaging, marketing planning, and business development through various activitiesServe as the primary relationship owner with the Partner’s marketing team, aligning on joint campaigns and event participationMeasure success through the quality, impact, and ROI of marketing campaigns, partner engagement levels, and timely project deliveryLeverage Partner Development Funds alongside own budget accountabilitySkillsUndergraduate degree or equivalent professional experienceFive or more years of partner marketing experience in the technology sector with knowledge of digital platform partners like Adobe or ServiceNowProficiency in marketing automation platforms like Marketo or Microsoft Dynamics and Account-Based Marketing (ABM) tools like Demandbase or 6sense to drive targeted campaigns -- Proven ABM acumen to drive targeted, high-impact campaignsExpertise in content creation, writing and events to support multi-touch campaignsStrong content writing skills and experience in virtual and/or in-person eventsProject management capabilities with a track record of meeting deadlines across multidisciplinary global teamsKnowledge of marketing metrics, data analysis and Artificial Intelligence (AI) tools to optimize marketing strategiesA consultative and collaborative marketing approach to effectively engage with Sales, Alliances, strategic partners, and other stakeholdersAI expertise: Proven ability to leverage AI tools and technologies to enhance marketing strategies, optimize campaigns, and drive data-driven decision-makingBenefitsMedical, Dental and Vision Insurance (Subsidized)Health Savings AccountFlexible Spending Accounts (Healthcare, Dependent Care, Commuter)Short-Term and Long-Term Disability (Company Provided)Life and AD&D Insurance (Company Provided)Employee Assistance ProgramUnlimited access to LinkedIn learning solutionsMatched 401(k) Retirement Savings PlanPaid Time Off – the employee will be eligible to accrue 15-25 paid days, depending on specific level and tenure with EPAM (accrual eligibility may change over time)Paid Holidays - nine (9) total per yearLegal Plan and Identity Theft ProtectionAccident InsuranceEmployee DiscountsPet InsuranceEmployee Stock Purchase ProgramIf otherwise eligible, participation in the discretionary annual bonus programIf otherwise eligible and hired into a qualifying level, participation in the discretionary Long-Term Incentive (LTI) ProgramCompany OverviewEPAM leverages its core engineering expertise as a leading global product development and digital platform engineering services company. It was founded in 1993, and is headquartered in Newtown, Pennsylvania, USA, with a workforce of 10001+ employees. Its website is https://www.epam.com.