[Remote] Paid Social Marketing Manager, Americas

Note: The job is a remote job and is open to candidates in USA. Stripe is a financial infrastructure platform for businesses that aims to increase the GDP of the internet. They are seeking a Paid Social Marketing Manager to drive paid digital marketing efforts, optimize campaigns, and support revenue growth across various segments.ResponsibilitiesDrive ideation, strategy, and execution of scaled paid campaigns to generate and accelerate sales pipeline and overall company revenue. Develop and manage testing agenda and media plans for the programDrive growth across key metrics (Suspects, MQLs, SQOs, Signups, Go-lives, pipeline, revenue)—measure success, optimize against targets, and report on performance on a recurring cadenceSupport Stripe in building and optimizing our paid program using knowledge of our users, how they use our products and data. You'll partner with various internal stakeholders including campaigns, design, marketing operations, product marketing, analytics and insights, and regional teams to create a best-in-class paid programReport up and out on campaign performance to ensure relevant stakeholders have visibility into program performance and roadmapPartner with relevant stakeholders on audience management and ensure we're reaching the right usersLead in analyzing the effectiveness of paid campaigns, shifting spend to deliver more valueProactively identify areas of weakness in the paid program and flag these as requiring improvement—and then create a plan to remedy themSkills7+ years of work experience5+ years of paid digital experience, preferably in paid social, display, and direct response2+ years of B2B marketing experienceDeep knowledge of the digital marketing landscape and best practices (targeting, ad formats, privacy laws) and growth marketing concepts (attribution, incrementality)Experience articulating requirements to analytics, campaigns, sales strategy and ops, and marketing leadershipSelf-starter with the ability to drive both strategic and tactical workstreams forward with minimal oversightStrong problem-solving skills and ability to analyze trends and decipher actionable insights from dataExperience driving experimentation roadmaps to continuously optimize and improve campaignsUser-first sensibilityExcellent written and verbal communication skillsDemonstrated ability to collaborate cross-functionally across teams, including those that are not expert in paid media10+ years of work experience7+ years of paid digital experience, preferably in paid social, display, and direct response5+ years of B2B marketing experience, preferably with ABM experienceExperience with Marketo or SalesforceExperience driving demand for sales teams and familiarity with sales concepts, processes, and metricsCompany OverviewStripe is a financial technology company that provides online payment processing and payment infrastructure for businesses. It was founded in 2010, and is headquartered in South San Francisco, California, USA, with a workforce of 5001-10000 employees. Its website is https://stripe.com.Company H1B SponsorshipStripe has a track record of offering H1B sponsorships, with 40 in 2026, 272 in 2025, 283 in 2024, 141 in 2023, 379 in 2022, 276 in 2021, 111 in 2020. Please note that this does not guarantee sponsorship for this specific role.