[Remote] Paid Media and Digital Manager

Note: The job is a remote job and is open to candidates in USA. Red Carrot is an award-winning, woman-owned small business specializing in federal government work. They are seeking a Paid Media and Digital Manager to support media strategy, execution, and performance reporting for a federal program, requiring strong hands-on experience in managing paid media across digital platforms.ResponsibilitiesSupport cross-channel media planning and execution with strategic guidance from the DirectorManage digital advertising efforts across platforms including Meta, Google, LinkedIn, and othersMonitor campaign performance, analyze results, and deliver actionable reportingUse analytics tools to assess performance trends, audience behavior, and media effectivenessAdvise internal teams on paid media and digital best practices and lead execution of relevant tactics, including paid advertising creative productionCollaborate with strategists and creatives to ensure integrated execution across channelsConduct light SEO performance monitoring and reporting to inform content and media decisionsLeverage AI-enabled platforms and features for campaign optimization, audience insights, and efficiency where appropriateMay be responsible for other duties as assignedSkills5–7 years of experience in paid media and digital marketing, including hands-on campaign execution and reportingExperience managing paid media on social and search platforms (Meta Ads Manager, Google Ads, etc.)Basic understanding of SEO and content performance optimizationFamiliarity with analytics tools including Google Analytics, Google Tag Manager, SEMrush, and platform-specific dashboardsComfortable making platform recommendations and optimizing campaigns based on performance dataFederal government experience strongly preferredBenefitsTuition reimbursement and professional trainings for eligible employees.Top-tier medical, dental, vision, life insurance and long-term disability coverage.401(k)-retirement and Roth plan with company matching and no vesting period.Discretionary profit-sharing plan to all eligible employees after one year of employment.Provides flexible work hours, paid time off, and 11 federal holidays.Company OverviewRed Carrot is an advertising agency that offers strategic, events planning, creative, project management and website development services. It was founded in 2011, and is headquartered in Miami, Florida, USA, with a workforce of 11-50 employees. Its website is https://theredcarrot.com.