[Remote] Paid Media Analyst
Note: The job is a remote job and is open to candidates in USA. RYNO Strategic Solutions is an innovative digital marketing company dedicated to helping Home Service companies find their customers online. As a Paid Media Analyst, you will strategize, implement, optimize, and monitor paid media campaigns to exceed client goals and expectations, utilizing data analysis to improve campaign results. Responsibilities Create, manage and optimize paid media campaigns for clients across a variety of industries on Google, Bing, Meta, and other ad networks aligned with their established paid media goals Monitor the pacing of paid media campaigns to ensure no under or over delivery Analyze the performance of paid campaigns to develop and implement proactive and reactive strategies to continually improve performance Track and report performance metrics of paid marketing campaigns for internal and external stakeholders Effectively communicate what is happening in the campaigns, why itβs happening and what weβre doing about it to continually improve performance to internal and external stakeholders Conduct and communicate competitive client research and develop and implement offensive and defensive strategies to position clients in front of their competitors through paid media campaigns Provide recommendations to necessary stakeholders on landing page optimizations and strategies to improve paid media performance Keep up to date with paid media best practices and planning and research tools Collaborate with Paid Media Operations team on new account and/or new campaign launches Provide support to internal stakeholders as it relates to relevant paid media requests Other duties as assigned by management Skills 1-2 years of paid media agency experience Client-facing experience preferred Reporting experience, e.g., Looker Studio, NinjaCat Coachability: Exhibits a growth mindset by actively seeking and applying feedback to improve performance and adapt to changing standards Excellent attention to detail Strong internal and external communication skills A desire to think strategically, proactively, and creatively, focusing on innovative and measurable solutions Strong work ethic and the ability to deliver results in a fast-paced environment Exemplary organization and time management skills with the ability to handle several projects simultaneously Basic to intermediate Microsoft Excel skills Ability to work independently and within a team environment Benefits Remote-first culture with flexible work options Performance based bonuses to reward excellence Medical, Dental, Vision, and Life Insurance 401(k) matching to help you plan for your future 6 weeks of paid parental leave for new parents $2,000 annual tuition reimbursement for continued education Wellness stipend to support your health and fitness Monthly data stipend to support your remote work environment Paid vacation and sick time off for work-life balance 11 paid holidays to enjoy throughout the year Paid days for a Cause to give back to your community Paid birthday holiday to celebrate your special day Comprehensive Employee Assistance Program for personal support Leadership and career advancement opportunities Anniversary rewards to celebrate milestones Inclusion, Diversity, Equity & Access (IDEA) Committee Awesome team merch! Company Overview We provide digital marketing strategies designed to scale your home services business - from HVAC to plumbing, electrical, and more. It was founded in 2007, and is headquartered in Phoenix, Arizona, USA, with a workforce of 51-200 employees. Its website is