[Remote] National Account Manager – Specialty & Natural Channel

Note: The job is a remote job and is open to candidates in USA. Force Factor is on a mission to disrupt the global health and wellness industry by creating innovative health products. The National Account Manager will own and grow the business across specialty wellness and natural/premium grocery channels, developing relationships and driving revenue growth with key retail partners.ResponsibilitiesDrive measurable and significant year-over-year territory growth by expanding distribution, increasing velocity at existing doors, securing incremental shelf space, and identifying whitespace opportunities across the Specialty and Natural channel portfolioOwn the full P&L and commercial relationships for The Vitamin Shoppe, Whole Foods Market, Sprouts Farmers Market, and emerging specialty wellness retail accounts, driving revenue growth, distribution expansion, and share of shelfDevelop and execute joint business plans with each retail partner, including annual planning, promotional strategy, innovation pipeline presentations, and category reviewsBuild and maintain strong, trust-based relationships with buyers, category managers, and key decision-makers at each account, earning credibility through category expertise and consistent follow-throughLeverage natural channel expertise to drive distribution and velocity through UNFI and KeHE, coordinating with distributor reps and retail account teams to execute programming effectivelyLead ingredient-forward, scientifically grounded selling conversations at specialty accounts, positioning Force Factor's product platforms against competitive supplement brands with confidence and depthIdentify and pursue new distribution opportunities within the specialty wellness space, including premium fitness retail, wellness concept stores, and new-format health retailers that align with Force Factor's brand positioningDevelop compelling, consumer-insight-driven selling stories that connect Force Factor's portfolio to the shared profile of the natural and specialty shopper and adapt that narrative effectively for each account's unique buyer prioritiesPartner cross-functionally with marketing, finance, and operations to ensure accounts are fully supported and business plans are executed with excellenceMonitor and analyze account-level sales data, SPINS reporting, and distributor data to identify trends, close gaps, and capitalize on growth opportunitiesRepresent Force Factor at trade shows, customer meetings, and industry events as neededSkillsBachelor's degree from an accredited 4-year college or university required4–7 years of national account management experience in CPG, with a strong and demonstrable track record of driving growth in the natural and/or specialty channelDirect experience managing natural channel accounts, Whole Foods, Sprouts, or comparable premium grocery stores is requiredFamiliarity with UNFI and KeHE distributor management is essentialSpecialty supplement retail experience, particularly The Vitamin Shoppe, is a significant differentiatorGenuine fluency in the supplement enthusiast consumer, someone who understands the category from the inside outStrong analytical skills with the ability to synthesize SPINS, POS, and distributor data into clear insights and compelling selling narrativesDemonstrated ability to develop strategic joint business plans and present persuasively to buyers and senior retail decision-makers across different account typesExceptional written and verbal communication skills, with the ability to tailor messaging effectively for natural grocery buyers, specialty supplement buyers, distributor partners, and internal stakeholdersHighly organized and capable of managing a multi-account portfolio with competing deadlines and priorities while maintaining accuracy and attention to detailEntrepreneurial, ownership-oriented mindset, someone who operates with urgency, takes initiative, and holds themselves accountable for results without needing to be managed closelyComfortable working independently while staying tightly connected to internal teams and maintaining a high travel cadence to accounts and headquartersDetail-oriented, driven, and competitive, with an insatiable desire to winA degree in Business, Sales, Marketing, or a related field is preferredExperience in vitamins, supplements, or health and wellness is strongly preferredCompany OverviewForce Factor manufactures and supplies science-based nutritional and dietary supplements, immunity boosters, and prebiotic products. It was founded in 2009, and is headquartered in Boston, Massachusetts, USA, with a workforce of 11-50 employees. Its website is https://forcefactor.com/.