[Remote] Media Strategy Manager, Retail

Note: The job is a remote job and is open to candidates in USA. Salt XC is an integrated media agency focused on enhancing marketing impact through strategic media planning and measurement. The Media Strategy Manager, Retail will lead and manage retailer relationships, develop media strategies, and ensure successful campaign execution while collaborating with various stakeholders to meet client objectives.ResponsibilitiesOversee the planning, execution, and reporting of retail media campaigns across a variety of networks, primarily within Walmart ConnectPlan for annual, quarterly and campaign-specific initiatives, as directed by client’s priorities throughout the yearEnsuring day to day success of both managed service and self service campaigns, including on time delivery, correct placements/audiences and client-directed KPIs are metEstablish and maintain strong client relationships by deeply understanding their challenges, objectives, and long-term visionCollaborate closely across the C&C Media team to shape tactical campaign plans and ensure seamless execution of self service campaignsServe as a point of contact for clients & vendors ensuring all communications and deliverables align with client needs and expectationsContribute to agency success as a leader within media team, providing strategic input and operational guidance to be used across all clientsCompile data, write insights and deliver key reports to clients, including pacing, performance and quarterly strategic reviewsProvide strategic insights and actionable recommendations to clients, leveraging data from campaign performanceSupports projects by managing timelines, developing project plans, and working collaboratively across C&C teams to meet deadlinesPrepare and compile agendas and materials for internal, client and vendor meetingsUpdates and manages internal and partner facing communications to share progress and challenges in a timely and succinct wayCreate measurement plans, aligning client goals to media KPIs that can be tracked throughout campaign duration, and after a campaign has endedSkills3-5+ years of experience in retail media planning or strategy, performance marketing, or media buyingProven experience leading multiple clients or a portfolio of accounts in a media agency environmentStrong experience navigating the Walmart Ad Center (if you live it, we love it) and have earned Walmart Connect Ad CertificationsDeep understanding of the retail media ecosystem, including Walmart (WMC & Scintilla), Programmatic (TTD), Social (Meta, TikTok) and Amazon. Additional retailers and eComm understanding a plusUnderstanding of Retail Search ecosystem & capabilities across most major retailers and grocersProven track record designing and presenting executive-ready media plans, reports and QBRsStrong data literacy — able to interpret performance trends, work with analytics partners, and translate data into clear strategic insightsProficiency in media planning tools and data visualization platforms (Excel, Looker, Tableau, etc.)Excellent communication and storytelling skills — both written and verbal — with an ability to influence internal teams and client stakeholdersExceptional project management skills and attention to detailAdept at building strong relationships with clients, partners, and internal stakeholdersOutstanding presentation and communication skills, capable of distilling complex strategies into actionable insights for senior executives and diverse audiencesBachelor's degree in Marketing, Business, or a related field; an advanced degree is a plusCompany OverviewSalt XC is an agency driven by the philosophy of Experiential Commerce. It was founded in 2019, and is headquartered in Toronto, Ontario, CAN, with a workforce of 201-500 employees. Its website is https://www.saltxc.com/.