[Remote] Media Planner
Note: The job is a remote job and is open to candidates in USA. Allied Global Marketing is a global leader in entertainment, culture, and lifestyle marketing, with over 30 years of experience. They are seeking a Media Planner to drive innovative paid media strategies for entertainment clients, managing the full cycle of media planning from strategy to activation and reporting.ResponsibilitiesParticipate in strategy development and align with senior team membersCreate media plan, handle updates based on internal and client feedbackPresent/Send media plan to client and/or support senior team member presenting plan as neededNegotiate with media vendorsOversee and work with associate on campaign set-up and optimizationsReview campaign performance, suggest, make optimizationsWork with associate to review reporting, help identify insights – If identified, help flush out to discover the “why” and “what’s next”Lead on client communicationReview campaign/platform set up and budget to ensure correct set upActualize media plan based on campaign end or monthly Adazzle actualsBrainstorm strategy across teams in terms of audience building, creative development, etcOversee all platform pacing efforts against the media planDecide who will lead day-to-day client communicationsSkillsAt least 2+ years of digital media strategy, planning, and buying experienceA solid time as a digital-focused associate/assistant learning the ins and outs of direct buy, paid social, paid search, and/or programmatic campaignsMust have experience working within Meta Ads, Google Ads, Tiktok Ads, Snapchat Ads, etcPlease highlight any experience you have with the entertainment businessBenefitsMedicalDentalVisionShort-term and long-term disability and life insurance401kFlexible PTO10 company paid holidaysCompany OverviewAllied Global Marketing is an integrated marketing agency working with the world's largest entertainment, consumer, and lifestyle brands. It was founded in 1986, and is headquartered in Los Angeles, California, USA, with a workforce of 201-500 employees. Its website is http://alliedglobalmarketing.com/.