[Remote] Media Manager - Marketplace
Note: The job is a remote job and is open to candidates in USA. Cart.com is one of the fastest growing commerce enablement companies in the world, providing infrastructure to unify commerce operations. The Media Manager will manage paid media and advertising campaigns, optimizing strategies based on data-driven insights and collaborating with clients to enhance their brand growth.ResponsibilitiesManage paid media and advertising campaign strategy, setup, ongoing optimization, and reportingResearch and analyze our clientsβ business, competitors, and target audiences in order to recommend channel, budget, and targeting strategiesSetup and monitor multiple campaigns across Amazon (Amazon Advertising Console and Amazon DSP) and other channels (e.g. programmatic, paid social, paid search)Effectively manage advertising campaigns through available ad tech tools to drive efficiency and enable focus on delivering on the strategySynthesize performance data and present concise, actionable insights to our clients on a regular basisProactively identify business opportunities for our clients (e.g., new targeting opportunities, new ad formats, novel ways of leap-frogging competitors, etc.)Deliver flawless execution of media strategy, optimizations, and testing plansPartner with Brand Management Lead to maintain an integrated approach to strategy, creative, and advertising, and enroll cross-discipline team members where relevantExecute on client deliverables, and provide clear direction & vision on priorities to help achieve client goalsProactively assist with thought leadership and POVs for clients on industry trendsSkills4+ years of hands-on experience with direct ownership of planning, executing, and optimizing media and advertising campaigns across various channels, including Amazon Advertising Console, Amazon DSP, programmatic, paid social, paid search, keyword research, content optimization, bid/budget management, and reportingProven experience aggregating and analyzing data from multiple sources and reporting on performanceProven experience recommending campaign budgets based on historical data and best practicesProfessional experience working directly with clients to address challenges/opportunities, and communicating complex technical topics to a wide range of audiencesVery comfortable working in Excel, PowerPoint, Google Docs/DriveA Strategic thinker, analytical, ability to learn quicklyStrong sense of ownership, drives for results and thrives in a high-performance cultureFollow trends within advertising and mediaExperience with Helium 10, Jungle Scout, Similar Web, Skai, Perpetua, Pacvue, or other relevant toolsUnderstanding of Amazon business factors (e.g., inventory, buy box ownership, etc.)Experience working across the Ecommerce and paid media landscape (e.g., Shopify, Google Ads, social advertising, etc.)Previous agency experienceCompany OverviewCart.com is a technology company that provides a unified commerce platform to help companies from discovery to delivery. It was founded in 2020, and is headquartered in Houston, Texas, USA, with a workforce of 1001-5000 employees. Its website is https://www.cart.com.