[Remote] Media Buyer

Note: The job is a remote job and is open to candidates in USA. Incubator Lab is a performance-focused growth organization that builds and scales brands through rapid experimentation, creative iteration, and disciplined execution. They are seeking a talented Media Buyer to manage and scale Meta ad campaigns across Facebook and Instagram, requiring strong analytical skills and the ability to drive growth through data-driven decisions.ResponsibilitiesLaunch, manage, and scale Meta ad campaigns end-to-endAnalyze complex campaign metrics to uncover actionable insightsBuild structured testing frameworks for audiences, creatives, and offers to systematically isolate performance variablesMonitor performance daily and make aggressive, data-backed scaling decisions based on hard statistical trendsTranslate account data and complex metrics into clear, actionable creative feedback and stories for both technical and creative teamsManage pacing and spend to hit target CAC/ROAS, with the opportunity to comfortably scale single-brand budgets up to $1M+/monthSkills3–6+ Years Experience: Hands-on experience in high-spend Meta accounts ($100k+ to $1M+/mo) with a proven track record of scaling single accountsDirect Response Focus: You understand DTC/E-commerce metrics inside and out, backed by sharp quantitative reasoning and strong attention to detailData Mastery: Excel wizardry is a must; familiarity with FB Ads API, SQL, or BI tools is highly preferredPlatform Fluency: Deep knowledge of Advantage+, CBO/ABO, and manual biddingAttribution Knowledge: Familiarity with Triple Whale, Northbeam, or similar tools to evaluate true blended performanceFamiliarity with FB Ads API, SQL, or BI tools is highly preferredCompany OverviewWe Incubate & SCALE INNOVATIVE ECOM BRANDS. It was founded in undefined, and is headquartered in , with a workforce of 51-200 employees. Its website is https://www.incubatorlab.ai/.