[Remote] Marketing Specialist - Amazon US

Note: The job is a remote job and is open to candidates in USA. SharkNinja is a global product design and technology company focused on innovative lifestyle solutions. The Marketing Specialist for Amazon US will enhance the company's marketing efforts on Amazon, driving brand awareness and consumer engagement through integrated media campaigns and collaboration with cross-functional teams.ResponsibilitiesCollaborate on the Amazon media planning across campaigns and channelsSupport weekly progress meetings through data analysis with cross-functional and agency partnersInnovate campaign media strategy to support business priorities, category objectives, communications calendar, and commercial goalsPartner with third party agency providers on 360 activation plan ideation and development. Create and iterate media scenarios grounded in data, research, consumer trends, and best practices to deliver on multiple objectives and budget sizesCollaborate with network and platform providers to ensure Amazon is at the forefront of the conversation and pushing boundaries across the industry with our partnersAct as a trusted partner and subject matter expert to the broader Amazon organization; representing media and our go to market investments while thinking outside the boxHelp foster a culture of innovation, collaboration, and continuous learningConstantly optimize the execution of all media plans for the SharkNinja Amazon brands through data-driven decisions and media technologyPivot and make quick decisions based on in-market performance and opportunities that arise within lead time to maximize our business impact with all investmentsProactively perform data analysis focused on improving media efficiency, understanding market trends, and monitoring competitive segmentsConnect-the-dots between all business facets to ensure media timing and spend is in line with key selling periods, inventory availability, and promo events and react quickly to implement contingencies if neededEffectively communicate media performance to internal stakeholdersIdeate with Brand and Creative teams on custom content, experiential and brand partnership campaignsPartner with cross functional teams to ensure strategy remains consistent through execution and comms developmentProject manage initiatives in alignment with media plan and quickly pivot to support ad hoc requestsManage significant budgets across campaigns, accurately account for billing in a timely mannerMonitor not only media KPIs but how media investments are impacting the business; spotting smoke before it is fire when there is an issue and using data/insights to capitalize on what is working wellCollaborate with Category Management, Commercial Analytics, and E-commerce teams to understand the broader impact of media delivery on sales channelsContinue to stress test defined KPIs and identify new indicators for commercial successEnsure inputs and results of Marketing Mix Model programs are addressed swiftly and accurately to inform planning as best as possibleSkillsMinimum 2-3 years of hands-on keys experience managing Amazon sponsored ads and DSPDemonstrated success in managing large budgets and complex item catalogues within the consumer goods industryExperience working with third party platforms such as Skai or Pacvue4-year degree in relevant fieldStrong analytical skills and ability to interpret data to drive strategic decision-makingExcellent communication and organizational skills with a methodological approach to workExperience managing external agency relationships and collaborating with cross-functional teamsResults-oriented mindset with a focus on achieving performance marketing objectives, incremental return on ad spend, and new customer acquisitionExperience with non-Amazon retail media such as search, programmatic, social, etc is a plusFamiliarity with future technologies, such as Amazon Marketing Stream, Amazon Marketing Cloud, and AI, is desirableBenefitsMedical insuranceDental insuranceVision insuranceFlexible spending accountsHealth savings accounts (HSA) with company contribution401(k) retirement plan with matchingEmployee stock purchase programLife insuranceAD&DShort-term disability insuranceLong-term disability insuranceGenerous paid time offCompany holidaysParental leaveIdentity theft protectionPet insurancePre-paid legal insuranceBack-up child and eldercare daysProduct discountsReferral bonus programCompetitive health insuranceRetirement plansPaid time offEmployee stock purchase optionsWellness programsSharkNinja product discountsHigh impact Learning Programs featuring bold voices redefining what’s possibleCompany OverviewSharkNinja is a consumer goods company that offers beauty, home care, kitchen appliances, and outdoor electronic products. It was founded in 1995, and is headquartered in Needham, Massachusetts, USA, with a workforce of 1001-5000 employees. Its website is http://www.sharkninja.com.Company H1B SponsorshipSharkNinja has a track record of offering H1B sponsorships, with 4 in 2026, 40 in 2025, 33 in 2024, 18 in 2023, 22 in 2022, 29 in 2021, 24 in 2020. Please note that this does not guarantee sponsorship for this specific role.