[Remote] Marketing Operations Manager
Note: The job is a remote job and is open to candidates in USA. Terra is a digital marketing and creative agency that focuses on delivering exceptional online experiences and marketing strategies. They are seeking a Marketing Operations Manager to build and manage digital marketing campaigns, troubleshoot martech issues, and maintain marketing dashboards for their clients. The ideal candidate will have experience in financial services marketing and a strong understanding of martech tools.ResponsibilitiesBuild lead nurture and email campaigns inside our clients’ CRMs (HubSpot, Eloqua, Marketo, etc)Troubleshoot issues related to clients’ martech stack, campaign attribution, and marketing dataSet up and launch email, social, paid, and organic marketing campaigns for clientsProvide timely updates on campaign progress during internal and client-facing callsCoordinate campaigns and gather client feedback via Slack and emailBuild and maintain marketing dashboards, lead scoring systems, and goal and conversion reports that clearly communicate campaign performanceEnsure data integrity by cleaning and maintaining contact databases and helping us source new leadsResearch products, services, and strategies to identify new opportunities to improve our own tech stack and approachOther digital marketing tasks, as assignedSkillsExperience collaborating with fast-paced teamsExperience using today's top marketing technologies and tools to drive results for B2B organizationsExperience building lead nurture and email campaigns inside CRMs (HubSpot, Eloqua, Marketo, etc.)Ability to troubleshoot issues related to clients' martech stack, campaign attribution, and marketing dataExperience setting up and launching email, social, paid, and organic marketing campaigns for clientsAbility to provide timely updates on campaign progress during internal and client-facing callsExperience coordinating campaigns and gathering client feedback via Slack and emailAbility to build and maintain marketing dashboards, lead scoring systems, and goal and conversion reportsExperience ensuring data integrity by cleaning and maintaining contact databases and sourcing new leadsAbility to research products, services, and strategies to identify new opportunities to improve tech stack and approachExperience in financial services marketingUnderstanding of intensely regulated industries and the responsibilities and challenges of marketing to their customersDeep experience building large, multichannel marketing campaignsAbility to solve complex challenges related to martech implementationExpertise in leveraging the latest marketing tools and technologies to build sophisticated campaignsExperience building website analytics reports and sales and marketing dashboards in various platforms (e.g., Google Data Studio & Sheets, HubSpot, Tableau)Comprehensive understanding of marketing funnels and how content, email, paid media, and sales intersectAdept multitasker who can pivot quickly between tasks and adapt to shifting deadlines and client goalsInitiative to take action and solve problems as they ariseAgency experienceBenefits11 observed holidays + unlimited paid time offAdditional 4 mental wellness days per year100% company-funded health insurance premium, with dental and vision options401(k) plan to help save for your futureMostly remote work setupSummer Fridays (office closes at 3:00 PM) and Fall/Winter/Spring Fridays (office closes at 5:00 PM)Monthly wellness stipend and quarterly employee appreciation giftOne-time reimbursement for work-from-home equipmentMonthly team bonding sessions / happy hoursPre-tax commuter benefitsThe opportunity to join a dynamic, close-knit team that loves going to work with and for each other every dayCompany OverviewWe use the power of genuine human connection to create compelling marketing, execute complex projects, and drive results for brands across B2B and B2C industries. It was founded in 2013, and is headquartered in New York, New York, USA, with a workforce of 51-200 employees. Its website is https://teamthunderfoot.com.