[Remote] Marketing Operations Manager
Note: The job is a remote job and is open to candidates in USA. Unstructured is defining the standard for enterprise data transformation in the age of LLMs and generative AI. They are seeking a Marketing Operations Manager to own the data integrity and automation layer of their marketing function, ensuring accurate reporting and effective campaign operationalization.ResponsibilitiesOwn the lead lifecycle in HubSpot: stage definitions, date stamping and transition logic, nurture enrollment criteria, and the marketing -> BDR handoffEnsure attribution and tracking are reliable: capture first-touch source, UTM parameters, and campaign data so reporting is accurateExecute marketing automation platform (MAP) tasks: email scheduling, list uploads, segment creation and maintenance, and workflowsOperationalize email programs - not necessarily write copy: create, test, QA, and schedule marketing emails and build nurture pathwaysManage opt-in/opt-out lists, email deliverability, and compliance (CAN-SPAM, GDPR, CASL)Own data hygiene and deduplication across the contact and account databaseBuild and report on sales/marketing SLAsAdminister and maintain marketing ops tools (HubSpot, Vector, Octolens, and others) and recommend improvementsSkills4-6 years in marketing operations (or demand gen / revenue ops with a marketing focus) at a B2B SaaS companyExperience building processes & systems from the ground-upDeep HubSpot experience (Marketing Hub + Operations Hub): workflows, lifecycle stages, lists, properties, and data managementDeep no-code or low-code automation experienceHands-on lead lifecycle ownership: stage logic, nurture enrollment, and marketing -> BDR handoffAttribution and tracking experience: first-touch source, UTM governance, and campaign reportingEmail operations: building, testing, QAing, and scheduling emails and nurture pathwaysEmail deliverability and compliance fluency, plus opt-in/opt-out (consent) managementData hygiene and deduplication; list creation, segmentation, and maintenanceExperience defining and reporting on sales/marketing SLAsA documentation-heavy mindset and disciplined change managementFamiliarity with intent/signal tools (Reo, Octolens) or similarComfort using AI-assisted tools for ops efficiencyExperience at a developer-focused or open-source companyExperience with Enterprise ICPs and multi-touch B2B funnelsBenefitsCompany offsitesBest-in-tech swagThe tools you need to do your best work, wherever you're basedMedical, dental, and vision coverage effective the 1st of the month following your start dateLife and disability insuranceUnlimited PTOFlexible parental leave401(k) with company matchEquity$500 work from home stipend$70/month internet reimbursementTeam/company offsites throughout the yearCompany OverviewUnstructured is the data infrastructure company solving the most critical bottleneck in enterprise AI: making unstructured data accessible to AI applications. It was founded in 2022, and is headquartered in Rocklin, California, USA, with a workforce of 51-200 employees. Its website is https://unstructured.io.