[Remote] Marketing Manager-Terrain

Note: The job is a remote job and is open to candidates in USA. American AgCredit is a national financial system that supports those who feed, clothe, and fuel the world, and they are seeking a Marketing Manager for Terrain. The Marketing Manager will ensure effective communication of economic insights to stakeholders, lead digital content delivery, and collaborate with Farm Credit association partners to enhance the value of Terrain as a tool for business relationships.ResponsibilitiesCreates and deploys emails for Terrain subscribers following content marketing and newsletter best practicesManages Terrain’s database containing contact details within regulatory compliance for a financial institution operating in California and other U.S. statesAmplifies and repurposes Terrain content to reach more employees and customers in their preferred media consumption formats and channelsLeads the social media strategy for Terrain’s channels and maintain Terrain’s social media playbookAssists Terrain analysts with their use of social media as part of the overall social media engagement strategyWorks with Terrain’s Editor and Graphic Designer on the daily management of Terrain’s social media channelsCollaborates with the digital marketing teams of Terrain’s Farm Credit association partners, so Terrain can support their paid search, paid social and other digital advertising strategies with right-fit contentDevelops and maintains dashboards to enhance visibility into Terrain’s full reach and business impact across multiple Farm Credit entitiesAssists Terrain’s Graphic Designer with adding new content to website, as neededSkillsAt least 5 years relevant experience in digital marketing, marketing or related field – ideally in the financial services or agricultural industry – with a bachelor's degreeProficient with Hubspot or similar marketing automation platformProficient with web analytics tools (Google Analytics, Power BI)Experience with Content Management Systems (WordPress)Experience managing CRMs, email lists, or other contact profiles in a databaseExperience managing paid and organic social media campaigns and/or channels using social media management platforms, such as Brandwatch, Hootsuite, Sprout Social, etcKnowledge of social media usage among niche agricultural audiences or experience performing market research related to the usage of digital channels and platformsFamiliar with CCPA law and regulationsMarketing budget and campaign management skillsStrong analytical skills and attention to detailComfortable working in Asana or similar project management toolStrong written and verbal communication skillsAbility to manage multiple projects, meeting deadlines and quality expectationsBenefitsCommitment to agriculture and the communities we serveFamily friendly work environmentInvestment in employee developmentMedical, Dental and Vision coverageOutstanding 401k – automatic 3% employer contribution, plus match up to 6%Generous Paid Time Off (Vacation accrued at 21 days annually, Sick Days accrued at 15 days annually, 12 paid holidays, plus 16 hours of volunteer time)Competitive Incentive Compensation PlanDisability & Life InsuranceEmployee mental, physical, and financial wellness programsThe position is bonus eligible based on association and personal performanceCompany OverviewAmerican AgCredit is a borrower-owned association chartered through the Farm Credit System. It was founded in 1916, and is headquartered in Mobile, Alabama, USA, with a workforce of 501-1000 employees. Its website is http://www.agloan.com/.