[Remote] Marketing Manager, Growth Marketing
Note: The job is a remote job and is open to candidates in USA. Fetch is looking for a Marketing Manager, Growth Marketing to help drive growth across their expanding ecosystem of products and experiences. In this role, you'll own marketing strategy, campaign execution, and business performance initiatives that drive user adoption, engagement, retention, and revenue.ResponsibilitiesOwn marketing strategy and execution for one or more business verticals, serving as the primary marketing partner to business, product, and growth stakeholdersAct as the subject matter expert for your assigned vertical(s), developing a deep understanding of customer behavior, business performance, competitive dynamics, and growth opportunitiesDevelop integrated marketing campaigns spanning lifecycle, paid, organic, in-app, and brand channelsTranslate business priorities into measurable marketing initiatives tied to user adoption, engagement, retention, and revenue growthBuild messaging frameworks and campaign narratives that communicate product value and drive user actionPartner with Product, Growth, Brand Experience, Lifecycle, Creative, and Analytics teams to bring campaigns to marketManage campaign timelines, stakeholder communication, and cross-functional execution to ensure successful deliveryDesign and execute testing strategies across messaging, placements, audience targeting, offers, and campaign structureAnalyze campaign and business performance data to identify insights, opportunities, and optimization plansIdentify opportunities to improve campaign performance through testing, experimentation, and data-driven decision-makingSupport the development of marketing processes, best practices, and operational efficiencies across the teamLeverage AI tools, automation, and marketing technology platforms to improve marketing effectiveness and execution speedContribute to a culture of collaboration, experimentation, accountability, and continuous improvementSkillsBachelor's degree in Marketing, Communications, Business, or a related field (or equivalent experience)5+ years of experience in product marketing, growth marketing, lifecycle marketing, brand marketing, or related marketing rolesProven experience managing integrated marketing campaigns from strategy through execution and measurementDemonstrated ability to drive measurable business outcomes through marketing initiativesExperience partnering cross-functionally with Product, Growth, Creative, Analytics, and Business stakeholdersStrong communication, stakeholder management, and organizational skillsStrong analytical mindset with the ability to use data and experimentation to inform decision-makingExperience working in fast-paced, high-growth environmentsFamiliarity with lifecycle platforms, CRM systems, analytics tools, project management systems, and marketing automation platformsComfort leveraging AI tools and workflow automation to improve marketing efficiency and campaign executionBenefitsBase, equity, and benefitsCompany OverviewFetch is a consumer-engagement platform that enables users to earn and redeem rewards. It was founded in 2013, and is headquartered in Madison, Wisconsin, USA, with a workforce of 501-1000 employees. Its website is https://www.fetch.com.