[Remote] Marketing Manager - Animal Health

Note: The job is a remote job and is open to candidates in USA. Patterson Companies, Inc. is a partner that cares about your success, and they are seeking a Marketing Manager for their animal health private label division. The role involves launching new products and growing existing product lines while developing strategic marketing plans to enhance brand awareness and sales.ResponsibilitiesPlan, develop (including copywrite) and execute annual and quarterly marketing plans to promote the assigned segment/categoryWork closely with the Director of Private Label to identify targeted product growth opportunitiesDevelop relevant messaging and promotion offers to engage these target segments to purchaseDevelop customer-facing tools and marketing material to enable the field-based sales organization to close deals and deliver profitable growthAssist with process improvement projects to streamline current approachesUnderstand target customer pain points and what is valued through voice of customer researchStay current on market trends, best practices and the competitive landscape, adapting strategies to changing business conditionsAttend external networking/ learning events to ensure awareness of marketing advancementsAttend trade shows, buying shows, and sales meetings to work the booth or present to the teamsPerform other Marketing Manager duties as assignedSkillsBachelor's Degree in Marketing, Communications or related fieldAt least 5 years of Marketing/Communications experience requiredProven ability to work with sales representatives and an understanding of the customer sales cycleKnowledge of the animal health space, preferably in the companion animal and equine spaceUnderstanding of the veterinary channelProven ability to develop and execute a strategic marketing planExperience meeting project deadlines and achieving KPI goals while delivering positive ROIAppreciation for and understanding of various marketing technologies e.g. marketing automationStrong communication skills, both verbal and writtenConfident, outgoing, detail-oriented self-starterCurious with a drive to achieve results and develop /sharpen marketing skillsTeam player who can function independently and thrives in team collaborationAbility to prioritize multiple deadlinesAbility to adapt quickly to shifting prioritiesExcellent organization and project management skillsAbility to utilize Excel spreadsheetsAbility to read through large amounts of data to find trends, opportunities, pain points, etcAbility to create presentations and present to large groups of peopleBenefitsFull Medical, Dental, and Vision benefits and an integrated Wellness Program401(k) Match Retirement Savings PlanPaid Time Off (PTO)Holiday Pay & Floating HolidaysVolunteer Time Off (VTO)Educational Assistance ProgramFull Paid Parental and Adoption LeaveLifeWorks (Employee Assistance Program)Patterson Perks ProgramCompany OverviewPatterson strengthens the oral and animal health markets in North America and the United Kingdom. It was founded in 1877, and is headquartered in Saint Paul, Minnesota, USA, with a workforce of 5001-10000 employees. Its website is https://www.pattersoncompanies.com.