[Remote] Marketing Director

Note: The job is a remote job and is open to candidates in USA. Sangoma is a global leader in business communications, delivering a range of communication solutions. They are seeking an experienced Director of Marketing to lead demand generation, marketing operations, public relations, and events while enhancing the company's brand and driving growth in the SMB and mid-market segments.ResponsibilitiesBuild and execute integrated growth marketing strategies across paid media, email and lifecycle marketing, content marketing, SEO, website optimization, and marketing automation to drive qualified leads, pipeline growth, customer acquisition, and revenue performanceDevelop and execute partner-led acquisition strategies in collaboration with Sales and Channel leadership, delivering qualified opportunities to partners while supporting customer retention, expansion, and upsell initiatives through Customer SuccessOversee marketing technology platforms, lead routing, campaign execution, attribution, and performance measurement. Define, monitor, and report on full-funnel KPIs while partnering closely with CRM, Revenue Operations, and Data Analytics teams to optimize marketing effectivenessLead public relations, media outreach, analyst relations, thought leadership, and corporate communications initiatives that strengthen Sangoma's market presence, brand awareness, and industry credibility. Partner closely with the Design team to ensure consistent messaging and brand executionLead strategy, planning, execution, and measurement for corporate events, partner conferences, trade shows, webinars, customer events, and sponsored industry programs. Manage event budgets, vendors, logistics, and cross-functional coordination to ensure successful outcomesBuild strong partnerships across Sales, Customer Success, Product Management, Engineering, Design, Revenue Operations, and Executive Leadership to align go-to-market strategies and maximize business impactMentor, coach, and develop a high-performing marketing team. Manage external agencies and vendors while fostering a culture of innovation, experimentation, accountability, agility, and continuous improvementSkills6-11+ years of progressive B2B marketing experience, with at least 3-5 years leading and developing high-performing marketing teamsProven success building and executing demand generation programs that drive measurable pipeline growth, customer acquisition, and revenue performanceExperience in SaaS, cloud communications, telecommunications, UCaaS, CCaaS, CPaaS, MSP, or related technology industriesStrong understanding of channel and partner marketing models, including experience supporting VARs, MSPs, distributors, master agents, technology partners, and reseller ecosystemsDemonstrated success developing partner marketing programs, co-branded campaigns, joint go-to-market initiatives, lead-sharing programs, and partner enablement strategiesDeep expertise in demand generation, digital marketing, website optimization, marketing operations, lead management, and marketing analyticsExperience managing and optimizing marketing budgets across multiple channels with a focus on ROI, attribution, and performance measurementHands-on experience with marketing and sales technologies such as HubSpot, Salesforce, WordPress, Figma, Jira, and other marketing automation, CRM, and project management platformsStrong analytical mindset with experience leveraging funnel metrics, campaign performance data, and business insights to guide decision-making and growth strategiesExceptional communication and presentation skills, with experience engaging executive leadership, customers, partners, analysts, media, and industry audiencesProven ability to collaborate cross-functionally with Sales, Product Management, Customer Success, Engineering, Revenue Operations, and Executive Leadership teamsExperience thriving in fast-paced, agile environments while maintaining brand integrity and a strong customer- and partner-first mindsetExperience marketing Unified Communications, Contact Center, Voice, Telecommunications, Cloud Communications, AI-powered business applications, or related technology solutionsExperience supporting both direct sales and channel-led go-to-market motionsFamiliarity with partner programs, MDF management, partner recruitment initiatives, and channel enablement strategiesExperience leading public relations, analyst relations, thought leadership, and corporate communications programsExperience managing corporate events, trade shows, partner conferences, and customer-facing marketing programsBenefitsExtensive Benefit Options (Health, Vision, Dental, Long & Short term Disability) effective after a short waiting periodMatching 401K program - 100% match on 4%Employee Stock Purchase Plan after one year of serviceFlexible Time Off & Company HolidaysEntrepreneurial work environment partnered with high growth career opportunitiesCompany OverviewSangoma Technologies Corporation (TSX: STC; Nasdaq: SANG) is a global leader in essential business communications. It was founded in 1984, and is headquartered in Markham, Ontario, CAN, with a workforce of 201-500 employees. Its website is http://www.sangoma.com.