[Remote] Marketing Data Scientist

Note: The job is a remote job and is open to candidates in USA. Zicasso is a leading luxury travel company specializing in immersive custom tours and vacations. The Marketing Data Scientist will leverage data analysis and modeling to provide insights that drive strategic decision-making and improve business performance, working closely with cross-functional teams.ResponsibilitiesAnalyze large datasets to uncover trends, patterns, and insights that drive strategic business decisionsDevelop and refine predictive models for customer segmentation, pricing optimization, and demand forecastingProvide actionable data insights to support targeted marketing campaigns, customer retention strategies, and personalized communicationPartner with product, marketing, and customer experience teams to uncover opportunities for conversion and retention improvementApply advanced statistical methods and machine learning techniques to solve complex business problems and improve operational efficiencyCollaborate with data engineering to ensure data quality, consistency, and scalability across systemsDocument methodologies and communicate findings clearly to both technical and non-technical stakeholdersContribute to fostering a data-driven culture by sharing insights, tools, and best practices across teamsSkillsBachelor's degree in Statistics, Mathematics, Computer Science, or a related field. Master or Ph.D. preferredProven experience as a Data Scientist in a fast-paced and data-driven environmentExpertise in statistical analysis, machine learning, and predictive modeling techniquesProficiency in programming languages such as Python or RStrong SQL skills and experience working with large-scale datasetsExperience with data visualization tools such as Tableau or Power BIExcellent problem-solving skills and ability to translate business requirements into analytical solutionsStrong communication skills and ability to present complex findings to both technical and non-technical stakeholdersAbility to thrive in a fully remote environment, working independently while maintaining close collaboration with cross-functional teamsMinimum of 3 years of experience embedded within or consulting for a marketing department. Ability to translate complex statistical findings into actionable insights for non-technical stakeholdersDeep technical expertise in navigating and extracting data from the Google ecosystem (Google Ads, GA4, and Search Console). Proven track record of using BigQuery to join disparate marketing datasets for cross-channel analysis and attribution modelingBenefitsRemote work from your home base and flexible hours that allow you to enjoy a great work-life balanceInnovative, fast-paced and collaborative culture that values diverse voices and opinionsCompetitive compensation and benefits package (medical, dental, vision)Open Paid Time Off policy and 10 days of company-paid holidaysStock options package401K retirement plan with employer matchingSubstantially discounted luxury travel during off-seasonLearning and development annual stipendEnjoy two company-sponsored business trips each year at international destinations we serve!Company OverviewZicasso specializes in immersive custom tours, vacations, and safaris for discerning travelers seeking life-enriching travel experiences It was founded in 2008, and is headquartered in Mountain View, California, USA, with a workforce of 51-200 employees. Its website is https://www.zicasso.com.