[Remote] Marketing Campaign Manager - Europe (all)

Note: The job is a remote job and is open to candidates in USA. 1NCE is a pioneering company at the forefront of transforming the IoT connectivity landscape. They are seeking a Marketing Campaign Manager for Europe to develop, execute, and optimize high-impact marketing campaigns that drive lead generation and brand awareness. This role involves collaborating with sales and product teams to ensure campaigns align with business goals and effectively engage target audiences.ResponsibilitiesDevelop and execute comprehensive marketing strategies to drive demand generation, aligned with 1NCE’s regional and global objectivesCreate marketing plans that focus on generating high-quality leads, increasing brand awareness, and enhancing customer acquisitionLead the planning and execution of multi-channel campaigns aimed at lead generation, including email marketing, paid advertising, events, social media, and content marketingManage the full lifecycle of campaigns from conception to delivery, ensuring alignment with demand generation goalsDrive demand generation efforts by identifying key market segments, building targeted campaigns, and optimizing lead conversionImplement strategies for lead nurturing, scoring, and sales handoff, ensuring a seamless flow from lead acquisition to sales conversionAnalyze campaign performance, monitor KPIs, and use insights to optimize future campaignsProvide regular performance reports to key stakeholders and adjust strategies based on data-driven resultsUtilize a variety of digital marketing tactics, including SEO, SEM, paid advertising, social media, and email marketing, to generate leads and nurture customer relationshipsFocus on driving traffic and conversions across all digital platformsManage the execution of multiple campaigns simultaneously, ensuring deadlines, budgets, and quality standards are metWork cross-functionally with design, content, and sales teams to ensure smooth project executionDevelop and manage campaign assets including landing pages, emails, webinars, whitepapers, banners, and social media contentEnsure assets are aligned with the overall campaign strategy and brand guidelinesWork closely with cross-functional teams, including sales, product, and creative, to ensure alignment across campaigns and customer touchpointsCommunicate effectively with stakeholders to ensure campaigns meet expectations and generate desired outcomesDevelop innovative and creative campaigns that drive engagement and demandEnsure campaigns are tailored to customer needs and deliver impactful messagingIdentify and resolve any challenges that arise during campaign executionAdapt quickly to shifting priorities or market changes to ensure campaign successMonitor campaign performance using tools such as HubSpot, Salesforce, and Google AnalyticsTrack lead generation metrics, optimize content and targeting, and adjust strategies to improve conversion rates and ROISkillsBachelor's degree in Marketing, Business, Communications, or a related field7+ years of experience in demand generation and campaign management, ideally in B2B technology, SaaS, or IoT industriesProven experience developing and executing integrated campaigns that generate qualified leads and drive business growthStrong experience with marketing automation platforms and CRM systems (HubSpot, Salesforce, etc.)Familiarity with digital marketing tools such as SEO, SEM, paid ads, social media, and email marketingStrong understanding of demand generation strategies and lead funnel managementExpertise in campaign management, project execution, and multi-channel marketingProficiency in data analysis and reporting, with the ability to optimize campaigns for maximum ROIExcellent communication skills (written and verbal)Creative and strategic thinker with strong problem-solving capabilitiesAbility to collaborate with cross-functional teams and manage multiple projects simultaneouslyExperience in the IoT, technology, or SaaS sectorsUnderstanding of European markets and customer behaviorExperience with ABM (Account-Based Marketing) strategies and tacticsFamiliarity with A/B testing, lead nurturing, and sales enablementBenefitsFurther professional growth - Become part of our international team and an exciting environment that will revolutionise the telecommunication market for IoTShort decision-making paths and a lot of creative freedom - with us you can really get involved and help shape the futureA work environment defined by respect, close and informal communications among teams, departments, and managementPlenty of space for new ideas and strategies where self-started individuals are highly valued and work effort is not measured in time but in resultsWorking on cutting-edge technologiesFlexible working models to accommodate work-life balance26 days of paid annual leaveGlobal and local events to strengthen our team spirit and have fun togetherAnd many more depending on your location (e.g. gym membership, transportation allowance, language courses, pension scheme, etc.)Company Overview1NCE provides IoT software and connectivity platform for connected products to customers managing devices across different countries. It was founded in 2017, and is headquartered in Köln, Nordrhein-Westfalen, DEU, with a workforce of 201-500 employees. Its website is https://1nce.com.