[Remote] Marketing Automation Manager

Note: The job is a remote job and is open to candidates in USA. Southern New Hampshire University is a team of innovators dedicated to transforming lives through education. They are seeking a Marketing Automation Manager to drive the adoption of marketing automation using Salesforce Marketing Cloud, focusing on building communication journeys for prospective students and collaborating with cross-functional stakeholders.ResponsibilitiesPromote adoption within the university-wide marketing automation platform (Salesforce Marketing Cloud)Support the refinement and monitoring of marketing automation KPI's to drive business impact through a performance marketing mindsetCollaborate with cross-functional stakeholders to help design multi-channel engagement strategies, capable of adapting to the ever-changing needs of the businessSupport a best-in-class Marketing Automation QA process to ensure accurate and timely delivery of communications from Salesforce Marketing CloudHelp drive best practices within the Marketing Automation platform and surrounding marketing technology solutionsYou will champion international email compliance initiatives, within Marketing Cloud, in support of CAN-SPAM, CASL, and GDPRCollaborate with the cross-functional stakeholders, including the marketing automation teams to adapt and support prospective communications, with an eye towards optimizing the enrollment experience through relevance and personalizationAssist with daily operations within Marketing Cloud, including compliance, troubleshooting, and ongoing enhancementsOther responsibilities as assignedSkills3 years of marketing automation experience and managing marketing technology solutions2 years of CRM experienceBachelor's degreeExperience understanding and anticipating dependencies across complex systemsExperience communicating complex ideas and processes to business stakeholdersBenefitsHigh-quality, low-deductible medical insuranceLow to no-cost dental and vision plans5 weeks of paid time off (plus almost a dozen paid holidays)Employer-funded retirementFree tuition programParental leaveMental health and wellbeing resourcesCompany OverviewFounded in 1932, Southern New Hampshire University has grown from a small school of accounting and secretarial science into one of the nation’s largest nonprofit, accredited universities. It was founded in 1932, and is headquartered in Manchester, NH, US, with a workforce of 10001+ employees. Its website is http://www.snhu.edu.