[Remote] Manager-Regional Brand Marketing (5E)
Note: The job is a remote job and is open to candidates in USA. Legacy.com is a company under TDS Telecom, seeking a Regional Brand Marketing Manager to lead brand marketing strategies and manage budgets across assigned regions. This role involves collaborating with internal teams, overseeing program execution, and managing a team of Associate Managers to ensure effective marketing initiatives.ResponsibilitiesLead the execution of regional brand marketing initiatives aligned with national priorities and business objectives. Translate national strategies into actionable, locally relevant plans and ensure programs are delivered consistently and on brand across assigned marketsPartner with regional sales leadership, marketing peers, and agency partners to align marketing execution with sales priorities. Coordinate timing, resources, and support while facilitating clear communication and effective adaptation of national programs for effective regional executionOversee execution quality and results across assigned region. Analyze performance data and local insights to identify optimization opportunities, assess agencyβled programs and events, communicate progress and results, and ensure teams are enabled with standardized tools and processesManage and develop Associate Managers of Brand Marketing. Set priorities, provide coaching and performance feedback, and ensure teams are equipped to deliver effective grassroots, community, and field marketing initiativesSkillsBachelor's degree (or higher) -OR- 4+ years professional work experience4+ years of brand marketing, event planning, or sales experience2+ years in a supervisory role or equivalent leadership experienceMust possess and maintain a valid driver's licenseExperience in telecommunicationsExperience in brand development, innovation, and project managementExperience with a wide range of marketing communications, planning, and executionStrong people management skills, including remote team oversightExcellent interpersonal skillsExcellent verbal, written, and presentation skills with the ability to influence senior leadershipExperience supporting budgeting, financial analysis, and quantitative decision-makingStrong analytical skills with the ability to interpret performance data and insightsLocated within a strategic market in assigned regionAbility to travel up to 35%Ability to translate strategic direction into actionable execution plansBenefitsMedical CoverageDental CoverageVision CoverageLife Insurance401(k) PlanGenerous Vacation & Paid Sick LeaveSeven Paid National Holidays & One Floating HolidayPaid Parental Leave (6 weeks after 12 months of employment)Adoption & Surrogacy AssistanceEmployee Assistance & Wellness ProgramsShort-Term & Long-Term DisabilityTDS Service DiscountsEducation AssistancePaid Volunteer TimeAssociate Resource Groups, which are designed to encourage community and facilitate professional developmentCompany OverviewLegacy.com is a commercial provider of online memorials that hosts online obituary sections for newspapers throughout the U.S. It was founded in 1998, and is headquartered in Evanston, Illinois, USA, with a workforce of 201-500 employees. Its website is https://www.legacy.com/.