[Remote] Lead Analytics Engineer (mParticle)

Note: The job is a remote job and is open to candidates in USA. Recruiterthon LLC is seeking a Lead Analytics Engineer who will focus on analytics implementation and development. The role involves guiding best practices, building data pipelines, and collaborating with teams to ensure robust analytics foundations. Responsibilities • Build and maintain backend services and APIs using PHP/Laravel or Node.js • Develop lightweight frontend interfaces and internal tools using React • Support ingestion pipelines and microservices that enable analytics and CX data flows • Ensure secure and scalable data movement across systems • Lead the implementation of event instrumentation, user behavior tracking, and data collection strategies for mParticle and Mixpanel • Define and configure data schemas, identity resolution rules, and event attributes within CDP platforms • Partner with CX, product, and analytics teams to translate tracking requirements into high-quality technical execution • Support funnel tracking, conversion measurement, and end-to-end customer journey instrumentation • Build and manage paid media audiences using mParticle/Mixpanel integrations (Meta, Google, TikTok, DV360, etc.) • Configure audience segmentation, data sync rules, and activation logic • Ensure accuracy, governance, and compliance in audience delivery workflows • Deploy and manage applications on AWS or GCP (baseline cloud proficiency) • Utilize cloud services for hosting, storage, and operational workflows • Support CI/CD pipelines and automated deployment processes • Provide technical guidance to junior engineers and analytics implementation teams • Establish best practices for tagging, SDK usage, data quality, and integration architecture • Participate in solution design, code reviews, and technical documentation • Act as a key liaison across engineering, analytics, CX, and marketing teams • Troubleshoot data quality, API, SDK, and integration issues • Maintain clean documentation for architectures, tracking setups, and implementation logic • Stay updated with modern MarTech, CDP, and analytics engineering trends Skills • 6–10 years of experience in engineering, analytics implementation, MarTech, or related technical roles • Deep understanding of mParticle, Mixpanel, or similar CDP/analytics platforms • Understanding of PHP (Laravel) or Node.js, along with basic React proficiency • Experience with event schemas, SDK implementation, data contracts, tagging, and tracking strategies • Familiarity with paid media audience activation and MarTech ecosystem integrations • Knowledge of relational/NoSQL databases and cloud platforms (AWS/GCP) • Strong debugging, analytical, and communication skills • Proven ability to lead technical implementation and collaborate across functions • Exposure to containerization (Docker; Kubernetes is a plus) Company Overview • An Organisation is only as good as its people. It was founded in undefined, and is headquartered in Long Island, New York, US, with a workforce of 51-200 employees. Its website is Apply tot his job