[Remote] Insights Lead Analyst

Note: The job is a remote job and is open to candidates in USA. Tinuiti is the largest independent full-funnel marketing agency in the U.S., and they are seeking a Client Insights Lead Analyst to create and lead the analytics strategy for client accounts. This role involves data analysis, reporting, collaboration with cross-functional teams, and effective client communication to deliver actionable insights.ResponsibilitiesCreate and lead the analytics strategy for an accountLead the development of annual learning agendas, testing and analysis roadmaps, and support thought leadership as requiredAnticipate and recommend methods to measure media and tie results back to outcomesPropose tests and analysis on an ongoing basisLead the overall building of analytical capabilities and solutions (segmentation, modeling, campaign evaluations, etc.)Stay abreast of technological and industry developments and provide appropriate suggestions to clientsComplete appropriate quality control procedures for analysis, reporting and data visualization for accuracyLead relationships with cross-functional teams for daily execution of analytics projects & initiativesEnsure quality and timeliness of deliverables that meet expectations while balancing business needs with the appropriate level of analytical difficultyLeverage story-telling skills to deliver insights that are clear, concise and usefulUnderstand client key words and indicators to identify cross-sell opportunities and escalate opportunities appropriatelyListen for signs of client health, happiness or dissatisfactionSkills5-7 years of experience in marketing analytics roles with a proven track record of working with clients, understanding their business, and executing quantitative methods to supportDemonstrated success analyzing data and using analytics tools to drive marketing decision makingExcellent communication and interpersonal skills, with the ability to build productive relationships with clients and internal partnersIn-depth experience with statistical analysis, predictive modeling, LTV calculations, and other quantitative methodsExperience using tools such as R, Python, and SQL, and the ability to problem solve independently with these toolsAdvanced skills in business intelligence platforms (e.g., Tableau, Power BI, Metric) and data architecture (e.g., Snowflake, Redshift)Advanced computer skills including Microsoft Excel & PowerPointAbility to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiativesBenefitsUnlimited PTOHealthcare: Medical, Dental, Vision, Life & Disability, Flex Spending AccountsRetirement: Match up to 4% of your contributions at 100% with immediate vestingPerks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, EquityParental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resourcesCompany OverviewTinuiti is a data-driven digital marketing agency specializing in full-service online marketing. It was founded in 2004, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is https://tinuiti.com/.Company H1B SponsorshipTinuiti has a track record of offering H1B sponsorships, with 2 in 2025, 1 in 2024, 2 in 2023, 5 in 2022, 3 in 2021, 2 in 2020. Please note that this does not guarantee sponsorship for this specific role.