[Remote] ICHRA Marketing Specialist

Note: The job is a remote job and is open to candidates in USA. Gravie is dedicated to creating health benefits that truly benefit small and midsize businesses and their employees. The ICHRA Marketing Specialist will support marketing communications for the ICHRA product, ensuring content accuracy, managing workflows, and collaborating across teams to enhance member and employer experiences.ResponsibilitiesBecome an ICHRA subject matter expert, learning the operational and regulatory complexities of the business in order to effectively communicate to various stakeholdersSupport ICHRA segmentation updates, manual data uploads, audience list refreshes, and QA within Braze to support communicationsSupport the execution and support of ongoing ICHRA operational campaigns including payments, monitoring workflows, error messaging, and optimization of recurring communicationsSupport intake, prioritization, and organization of collateral and communication requests from Product, Operations, AM/IM, Gravie Care, Finance, Carrier Relations, and other stakeholdersConduct periodic audits of ICHRA-facing communications and collateral to ensure accuracy as operations, regulatory requirements, or product features evolve, and update as neededAssist in the development of new collateral to support the businessHelp review and edit communications, as needed, for clarity, tone, and alignment with Gravie’s brand guidelines across member and employer touchpointsHelp with ongoing or ad hoc projects that support the overall member, employer and product marketing experienceSkills3+ years of experience in communications, marketing operations, CRM or campaign support, or benefits communicationsStrong writing and editing skills with the ability to maintain consistent brand voice across email, digital, and print channelsExperience or comfort working with CRM tools and operational campaign workflows. Braze or similar platforms preferredAbility to manage multiple stakeholders and requests, track intake, and deliver against deadlinesFamiliarity with or interest in health benefits communications, employer sponsored plans, and member experience. Understanding of ICHRA is a plusHigh attention to detail, especially related to content accuracy, operational alignment, and brand consistencyA proactive and curious mindset with a willingness to ask questions, identify opportunities for improvement, and help build scalable processesSome experience in or familiarity with health-benefits communications or regulated industriesCompany OverviewGravie is an insurance company that designs health benefits plans for small and midsize employers. It was founded in 2013, and is headquartered in Minneapolis, Minnesota, USA, with a workforce of 201-500 employees. Its website is https://www.gravie.com.