[Remote] Head of Product and Solutions Marketing
Note: The job is a remote job and is open to candidates in USA. Addepar is a global data and AI platform empowering investment professionals to turn complex financial information into actionable intelligence. They are seeking a Head of Product and Solutions Marketing to lead and grow a product marketing team, craft product narratives, and ensure strong market resonance for their offerings.ResponsibilitiesLead, manage and scale a growing, high-performing team of experienced product and segment marketers setting the strategy for the team and leading overall initiativesDevelop and articulate clear, engaging narratives that showcase platform-level and product-line positioningPartner closely with R&D and GTM to lead compelling launches that establishes strong market momentum and drives product adoption in new and established markets and verticalsCollaborate across the marketing team to construct high-impact campaigns for prospects and clients globally that leverages product marketing content and advances product narratives, adoption and moreEmpower our sales organization with the insights, positioning, and collateral needed to build pipeline and win deals including playbooks, competitive intelligence, buyer persona insights, and more in close partnership with our sales enablement teamSkills8+ years of product marketing leadership in rapidly growing B2B SaaS organizations, experience in financial services or marketing into financial services firms a plusExperience building product marketing as a function and implementing best practices and processStrong expertise in positioning, messaging, and value proposition development with the ability to translate complex product capabilities into clear, compelling client narratives that resonate; experience with value-based selling frameworks a plusProven track record of owning end-to-end go-to-market strategy for complex buying processesA passion for building compelling content and thought leadership to support the sales and client management motions as well as brand recognitionStrong stakeholder management and collaboration with R&D, GTM and executive teamsBenefitsBonusEquityBenefitsCompany OverviewAddepar is a financial software company that provides a platform for aggregating, analyzing, and reporting investment portfolios. It was founded in 2009, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is https://addepar.com.