[Remote] Head of Marketing & Growth at Domain Money (Remote)
Note: The job is a remote job and is open to candidates in USA. Domain Money is a financial services company providing innovative financial planning technology. The Head of Marketing & Growth will define and execute the growth strategy, driving demand generation and brand awareness while positioning Domain as a leader in AI-driven financial planning.ResponsibilitiesOwn the Growth Engine: Design, execute, and scale omni-channel marketing campaigns (digital, content, events, and account-based marketing) to generate high-quality pipeline for our BD teamCraft the Narrative: Refine our positioning and messaging to clearly communicate our unique, AI-driven value proposition to the RIA communityContent & Thought Leadership: Leverage our incredible network to create compelling content, whitepapers, and webinars that challenge industry conventionsProduct Marketing: Work closely with product and engineering to launch new features, create sales enablement tools, and optimize the partner onboarding funnelData-Driven Optimization: Establish KPIs, track funnel metrics, and continuously run experiments to optimize acquisition costs and conversion ratesBe a Strategic Leader: Act as an integral part of the management team to align marketing initiatives with overall business revenue goalsSkills5+ years of growth marketing or demand generation experience, ideally in financial services ecosystemExperience working in a fast-paced, scrappy startup environmentStrong analytical skills with a proven track record of using marketing automation, CRM, and analytics tools to drive measurable growthOutstanding written and verbal communication skills; you know how to talk to advisors and wealth management executives in their languageA proven playbook for running growth experiments, optimizing landing pages, and scaling paid/earned channelsAn interest in the tech industry and a passion to re-invent financial planning for the mass marketBenefitsMeaningful equityMarket payComprehensive health coverage401k planTechnology allowancePTOSuper fun, in-person team & company eventsChance to re-invent financial planning for the mass marketCompany OverviewA seamless and secure platform to invest in both stocks and cryptocurrencies. It was founded in 2021, and is headquartered in New York, New York, USA, with a workforce of 11-50 employees. Its website is https://domainmoney.com/.