[Remote] Growth Strategist

Note: The job is a remote job and is open to candidates in USA. Flight Performance is a performance-led agency that partners with ambitious DTC brands to accelerate profitable growth. The Growth Strategist is responsible for designing and evolving client growth strategies, translating business objectives into financial targets, and guiding internal teams to execute these strategies effectively.ResponsibilitiesOwn the end-to-end growth strategy for assigned clientsDevelop and maintain financial forecasts, budgets, and pacing plansDefine channel roles and investment logic across paid media, retention, and supporting channelsBuild and present Flight Plans, quarterly roadmaps, and strategic updates to clientsAct as a trusted senior advisor, guiding decision-making with clarity and confidenceOwn customer acquisition strategy across Meta, Google, TikTok, and emerging channelsSet and manage performance targets including nMER, blended MER, CAC, payback period, and LTVTranslate business goals into clear execution priorities for media, creative, and retention teamsDefine product focus, offer strategy, and marketing moments in alignment with inventory, margin, and seasonalityEnsure growth decisions are anchored to contribution and profitability, not surface-level ROASAnalyze funnel performance to identify bottlenecks and opportunities across acquisition and retentionMonitor performance against forecasts and guardrails, adjusting strategy as neededEvaluate attribution, incrementality, and measurement frameworks to improve signal qualityPartner with reporting and analytics resources to ensure clients understand performance at a business levelPartner with Creative Strategists to shape creative angles, briefs, and testing roadmapsEnsure creative strategy aligns with customer insights, product priorities, and growth objectivesRecommend CRO and PDP optimizations to improve conversion efficiencyCollaborate with internal and external resources to prioritize and implement improvementsLead cross-functional collaboration with media buyers, creative strategists, and retention specialistsSupport new business through audits, opportunity analysis, and strategic pitchesIdentify and recommend upsell opportunities (email/SMS, CRO, creative, additional channels) where they drive real valueShare emerging trends, platform changes, and performance insights with clients and internal teamsSkills5+ years experience in DTC performance marketing, ideally within fashion, apparel, or lifestyleDeep expertise across Meta, Google, TikTok, with a clear POV on channel roles and scalingStrong financial and analytical fluency across CAC, MER, nMER, LTV, and payback periodsProven experience building forecasts, budgets, and growth roadmapsExperience managing multi-million-dollar ad spendConfident, clear communicator with strong client-facing presenceComfortable operating in fast-paced, high-ownership environmentsStrong async communication skills using Slack and project management toolsBenefitsWork directly with ambitious, high-growth fashion, apparel, sport & lifestyle brands.Own strategy end-to-end, from planning through execution.High-impact role with visibility and influence across the business.Join a performance-obsessed team where your thinking materially shapes outcomes.Company OverviewWe accelerate growth for disruptive brands, enabling you to acquire customers more profitably, at greater scale, & build lasting customer loyalty. It was founded in undefined, and is headquartered in , with a workforce of 11-50 employees. Its website is https://www.flightperformance.co/.