[Remote] Growth Marketing Manager/Director

Note: The job is a remote job and is open to candidates in USA. Harrison.ai is redefining healthcare through diagnostic AI solutions, aiming to improve patient access to high-quality care globally. They are seeking an experienced Growth Marketing Director to architect and scale demand generation programs that drive pipeline and revenue, working collaboratively with various teams to ensure successful account growth initiatives.ResponsibilitiesBuild scalable strategies and tactics to accelerate revenue growth through high-velocity acquisition and nurturing programs across channelsDesign and orchestrate targeted ABM campaigns for strategic accounts, with emphasis on 1:1 and 1:few approachesExtend and adapt foundational product marketing messages and basic assets into fully-developed, segment-specific campaign materials, including creating slides, email copy, social content, and sales enablement materials with minimal guidancePartner with sales, CS and product teams to identify opportunities and ensure ABM initiatives directly support account growth objectives, accelerating prospect-to-pipeline velocityOwn the demand generation engine including paid advertising across Google Search, LinkedIn, and X, organic programs, account-based plays, and channel strategy across the full funnel. Partner with Sales to align on pipeline targets and ensure tight feedback loops between marketing activity and revenueEstablish analytics for campaign performance measurement; communicate performance results and insights to marketing, sales, and leadership teamsOwn campaign operations: manage timelines, coordinate stakeholders, and ensure timely delivery of campaigns; ensure components around campaigns (emails, landing pages, content offers) are built, tested, and deployed effectivelyDrive email and lifecycle marketing, building the cadence to nurture prospects, re-engage interest, and support expansion in partnership with Customer MarketingElevate content and social as growth channels, not just for awareness, but as measurable pipeline contributors. Develop strategies rooted in SEO, AEO, ABM, distribution logic, and audience insightSkills10+ years of marketing experience, with at least 5 years in a growth or demand gen role at a high-growth tech companyProven success managing enterprise programs at scaleB2B foundation paired with B2C instincts. You know how to test innovative approaches and utilize customer marketing to reach and activate usersExperience in matrix organisations and complex sales environmentsStrong analytical skills with demonstrated pipeline and revenue contributionTechnical proficiency with marketing automation, CRM, and attribution platformsDeep knowledge of demand generation methods and multi-channel campaign executionData-driven approach to decision-making that drives marketing strategies and go-to-market initiativesProven experience with B2B organic and paid channels including LinkedIn Ads, ABM platforms, and vertical-specific platformsExcellent communication skills and comfort working autonomously in fast-paced environmentsComfort building internal tools and workflows with AI. You see AI as a force multiplier and actively find ways to use it to drive speed, quality, and efficiencyLow ego, high standards; direct, collaborative, and focused on outcomesBachelor's degree (e.g. Marketing, Business, science, or engineering)Preference for AI or health tech company experienceExperience building marketing programs for new product categories or innovationsBenefitsYearly L&D budgetsMentoringHackathonsSecondmentsWFH optionsFlexible hoursThe autonomy to make an impact your wayInclusive, thoughtful policies to support families in every stageCompany OverviewHarrison.ai is a clinician-led healthcare AI company using deep learning to improve the odds of IVF success for thousands of patients. It was founded in 2018, and is headquartered in Barongarook, Victoria, AUS, with a workforce of 201-500 employees. Its website is https://www.harrison.ai.