[Remote] Growth Marketing Manager (DTC)
Note: The job is a remote job and is open to candidates in USA. Hungry Minds is an international publishing house known for innovative educational products. They are seeking a Growth Marketing Manager to develop and execute marketing strategies aimed at driving customer acquisition and revenue growth for their e-commerce products.ResponsibilitiesDevelop and execute growth strategies to scale online sales and customer acquisitionPlan and optimize campaigns across paid social, paid search, email marketing, and affiliate channelsAnalyze user behavior, conversion funnels, and marketing performance to identify growth opportunitiesRun A/B tests and growth experiments to improve conversion rates and marketing ROIWork closely with content, creative, and product teams to build high-performing marketing funnels and landing pagesManage and optimize paid advertising campaigns (Meta, Google, TikTok, etc.)Monitor industry trends, competitor strategies, and new growth opportunities in eCommerceTrack and report key performance metrics including CAC, ROAS, LTV, and conversion ratesSkills2–4+ years of experience in growth marketing, performance marketing, or digital marketing in eCommerceStrong understanding of customer acquisition, conversion optimization, and marketing analyticsHands-on experience with Google Analytics, Meta Ads, TikTok Ads, CRM systems, and marketing automation toolsExperience running experiments and A/B testing to improve marketing performanceAnalytical mindset with the ability to translate data into actionable insightsProactive, creative, and results-driven approachBenefitsOpportunity to build and scale growth strategies in a fast-growing eCommerce environment.High ownership and direct impact on revenue growth.Competitive salary and performance-based bonuses.Remote / flexible working environment.Collaborative and ambitious team culture.Company OverviewHungry Minds is a publishing company that creates books in education, entertainment, and art. It was founded in 2021, and is headquartered in London, England, GBR, with a workforce of 11-50 employees. Its website is https://hungryminds.com.