[Remote] Growth Marketing Lead

Note: The job is a remote job and is open to candidates in USA. Anchorage Digital is building the world’s most advanced digital asset platform for institutions to participate in crypto. They are seeking a Growth Marketing Lead to own the growth marketing function, lead a high-performing team, and drive significant growth in a fast-moving, regulated industry.ResponsibilitiesProactively identifies, tests and scales new growth opportunities, leveraging emerging marketing technologies and best practicesDevelops and implements robust marketing automation, analytics, and attribution models to measure and optimize campaign performanceLeads the development and execution of the overall growth marketing strategy, aligning with business objectives and revenue targetsManages complex marketing funnels, A/B testing frameworks, and experimentation roadmaps to continuously improve conversion ratesWorks cross-functionally with sales, product, and engineering teams to ensure seamless customer journeys and integrated marketing effortsConsistently delivers on key performance indicators (KPIs) and contributes directly to the company's revenue growthActively listens to market feedback, customer insights, and team input to refine marketing strategiesContributes thought leadership and insights to the broader organization on market trends, competitive landscapes, and growth opportunitiesSkills10+ years of progressive experience in B2B marketing, with a focus on growth or demand generationDemonstrated ability to drive significant customer acquisition and revenue growth in a B2B crypto, fintech, or other complex/regulated industriesStrong leadership experience, including direct management of marketing teamsExpertise in account-based marketing (ABM) strategies and tools, SEO, SEM, marketing automation platforms, CRM systems, and analytics tools (e.g., Salesforce, Google Analytics, Tableau)A strategic mindset coupled with a hands-on approach to problem-solving and campaign executionYou were emotionally moved by the soundtrack to Hamilton, which chronicles the founding of a new financial systemCompany OverviewAnchorage Digital is a regulated crypto platform that provides institutions with integrated financial services and infrastructure solutions. It was founded in 2017, and is headquartered in San Francisco, California, USA, with a workforce of 501-1000 employees. Its website is https://www.anchorage.com.Company H1B SponsorshipAnchorage Digital has a track record of offering H1B sponsorships, with 6 in 2026, 16 in 2025, 7 in 2024, 1 in 2023, 9 in 2022, 2 in 2020. Please note that this does not guarantee sponsorship for this specific role.