[Remote] Growth Marketing Associate, Referrals & Advocacy

Note: The job is a remote job and is open to candidates in USA. Fanatics Betting & Gaming is seeking a Growth Marketing Associate, Referrals & Advocacy to support the development and execution of programs that promote Fanatics Sportsbook. The role focuses on expanding referral mechanics into advocacy programs and gamified sharing experiences, working closely with various teams to optimize performance.ResponsibilitiesSupport incentivized sharing initiativesAssist in launching and optimizing campaigns that reward customers for sharing, promoting, or engaging with Fanatics Sportsbook across channelsAnalyze advocacy performanceTrack KPIs such as share rate, amplification rate, new customer acquisition, engagement lift, and program ROIOptimize messaging and placementsPartner with CRM and Creative to test positioning, CTAs, and reward framing to improve participation and effectivenessIdentify new growth opportunitiesResearch and propose new advocacy concepts, gamified sharing mechanics, or ecosystem-driven growth leversSupport incentive testing & measurementHelp structure experiments to evaluate different reward types, thresholds, and mechanicsCollaborate cross-functionallyWork closely with Marketing, Product, Analytics, and Compliance to ensure programs are scalable and compliant across jurisdictionsMaintain operational excellenceSupport campaign QA, tracking validation, reporting accuracy, and ongoing optimization effortsSkills1–3 years of experience in growth marketing, lifecycle marketing, digital marketing, analytics, or strategyStrong curiosity about behavioral economics, incentives, and viral growth mechanicsAnalytical mindset with experience working in Excel, SQL, or BI tools preferredHighly organized and comfortable managing multiple initiatives simultaneouslyStrong written and verbal communication skillsAbility to thrive in a fast-paced, performance-driven environmentBachelor's degree in Business, Analytics, Marketing, or related fieldPassion for sports, gaming, or entertainment is a plusBenefitsMedicalDentalVision401KPaid time offGymPassPet InsuranceFamily Care BenefitsFree Shipt deliveriesCompany OverviewGamblingCareers.com is the leading job board for the iGaming and Online Gambling industry, dedicated to bridging the gap between talented job seekers and top employers in the sector. It was founded in 2016, and is headquartered in London, GB, with a workforce of 2-10 employees. Its website is https://www.gamblingcareers.com/.



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