[Remote] Growth Marketer (Meta ads)

Note: The job is a remote job and is open to candidates in USA. The Feed Media is a Facebook marketing agency specializing in paid growth, working with notable clients like Arnold Schwarzenegger and Jay Shetty. They are looking for a Growth Marketer to manage Meta ad campaigns, develop creative strategies, and build strong client relationships.ResponsibilitiesResearch audience segments, pain points, dream outcomes, and objections through Reddit, reviews, competitor analysis, and social listeningDevelop detailed persona profiles and identify strategic angles that will resonate with target audiencesStay ahead of creative trends by actively following platforms like TikTok, Instagram, and industry thought leadersDirect creative production, including shot selection, visual storytelling, and brand consistencyWrite compelling hooks, scripts, and body copy that drives engagement and conversionsSet up and manage Meta ad campaigns, including audience targeting and budget allocationAnalyze campaign performance metrics (CPM, CTR, conversion rate, CPA/CPL) to identify winning creativeUnderstand what constitutes good performance across different metrics and industriesConnect creative decisions to performance outcomes and iterate based on dataDistill performance data into actionable insights for clientsLead client meetings with confidenceCommunicate creative rationale effectively to stakeholdersSet meeting agendas, provide regular updates, and maintain clear documentationBuild and maintain strong client relationships through proactive communicationSkillsResearch audience segments, pain points, dream outcomes, and objections through Reddit, reviews, competitor analysis, and social listeningDevelop detailed persona profiles and identify strategic angles that will resonate with target audiencesStay ahead of creative trends by actively following platforms like TikTok, Instagram, and industry thought leadersDirect creative production, including shot selection, visual storytelling, and brand consistencyWrite compelling hooks, scripts, and body copy that drives engagement and conversionsSet up and manage Meta ad campaigns, including audience targeting and budget allocationAnalyze campaign performance metrics (CPM, CTR, conversion rate, CPA/CPL) to identify winning creativeUnderstand what constitutes good performance across different metrics and industriesConnect creative decisions to performance outcomes and iterate based on dataDistill performance data into actionable insights for clientsLead client meetings with confidenceCommunicate creative rationale effectively to stakeholdersSet meeting agendas, provide regular updates, and maintain clear documentationBuild and maintain strong client relationships through proactive communicationYou're a great copywriterYou drive projects forward/are high-agency - you tell us what you're doing, why, and if there are roadblocks, how you think they can be solvedUnderstanding of core ad metrics (CPM, CTR, CVR, CPA/CPL)You're the type of person who naturally studies ads while scrolling, reverse-engineers successful campaigns, and gets excited about finding that perfect hookYou can take ownership of client relationships and confidently lead strategy meetingsBenefitsCompetitive base compensation plus performance-based incentivesRemote-first work environment with flexible schedulingOpportunity to work with premium brands and high-profile clientsCollaborative, entrepreneurial team culture that values initiativeCompany Overview It was founded in undefined, and is headquartered in , with a workforce of 2-10 employees. Its website is .