[Remote] Growth Lead

Note: The job is a remote job and is open to candidates in USA. Button Labs is a team of builders from leading tech companies, seeking a Growth Lead to own their go-to-market strategy. The role involves driving user acquisition and retention, while developing campaigns that resonate with traders and optimizing the growth funnel.ResponsibilitiesDevelop deep intuition for the discretionary trader persona and translate it into campaigns that convertOwn the end-to-end funnel, from content creation and SEO to KOL collaborations and offline events to increase brand awarenessOwn Button's growth strategy which includes acquisition, activation, retention and referralBuild and run marketing across paid, organic and community channelsManage content engines (X/Twitter, LinkedIn, Instagram) to drive high quality engagementPartner with engineering to optimize onboarding and the core activation funnelIdentify and test new growth channels from creator partnerships to trading communities to agentic finance ecosystemsSkills6+ years in growth, marketing, or user acquisition; preferably at a fintech, trading platform, or crypto native companySubject matter expertise within the retail trading landscape, such as understanding how discretionary traders think, where they spend their time, and what moves themStrong written and verbal communication skillsStrong analytical expertise and ability to use data, build models and run experimentsHigh ownership mindset and attention to detailExperience with onchain productsCompany OverviewBuilding the Agentic Trading Harness for the Future. It was founded in 2025, and is headquartered in San Francisco, California, USA, with a workforce of 2-10 employees. Its website is https://button.xyz/.