[Remote] Field Marketing Specialist
Note: The job is a remote job and is open to candidates in USA. Raptor Maps is a fast-growing climate tech company focused on solar energy software solutions. They are seeking a Field Marketing Specialist to manage their event portfolio, drive experiential demand generation campaigns, and enhance customer loyalty through creative in-person touchpoints.ResponsibilitiesOwn end-to-end production of our annual industry conference (RaptorCon), from venue and speaker programming through attendee acquisition, on-site experience, and post-event nurture & engagementOwn strategy, execution, and ROI for Raptor Maps' presence at industry conferences, in-person events, and virtual programs. Build a repeatable playbook that turns each show into a multi-touch pipeline campaignWork hand-in-hand with sales and customer success to make sure every event ties back to real business impactDesign and run concentrated, account-based experiential campaigns aimed at a focused set of priority accounts at any given timePartner with sales to build the target list and align on on account strategyOrchestrate the right mix of in-person touchpoints, executive moments, and follow-through to move named accounts into pipelineEstablish a measurement framework to help refine programs based on performance data and qualitative feedbackOwn Raptor Maps' swag program and the in-person touchpoints that drive customer loyalty, such as onboarding kits, the gear we bring along on customer site visits, milestone gifts, and surprise-and-delight moments that turn happy customers into vocal onesGet creative with the what, when, and how; and create intentional moments that strengthen relationshipsPartner with sales and customer success to deliver those moments at the right time to strengthen our customer relationshipsSkills4–6 years of B2B field, events, or experiential marketing experience with direct end-to-end ownership of programs (strategy, execution, measurement)Track record of in-person programs that drove measurable, attributed pipelineStrong production instinct, with vendor and budget management chopsAbility to work fluently across different teams – sales, customer success, marketing, and adjacent technical teams – and pull a campaign or program togetherMarketing systems fluency, with HubSpot preferredHands-on experience running account-based programs in close partnership with salesExperience producing or owning a proprietary multi-day conference of 100+ attendees (speaker programming, sponsor management, run-of-show)Customer advocacy or customer marketing experienceSolar, climate tech, energy, or B2B SaaS-for-industrial-markets experienceExisting vendor relationships with agencies, contractors, swag/gifting platforms (Reachdesk, Sendoso, Postal), and solar industry conference operatorsCompany OverviewBlue Bear Capital is a venture capital investor supporting companies that apply AI and data-driven technologies to energy infrastructures. It was founded in 2016, and is headquartered in Los Angeles, California, USA, with a workforce of 11-50 employees. Its website is http://www.bluebearcap.com/.