[Remote] Field Marketing Manager

Note: The job is a remote job and is open to candidates in USA. CSL Plasma operates one of the world’s largest and most sophisticated plasma donation networks, and they are seeking a Field Marketing Manager to bridge corporate marketing strategies with local market execution. This role involves developing localized marketing initiatives, fostering community engagement, and driving brand awareness and sales growth in assigned regions.ResponsibilitiesDevelops, executes and implements region-specific marketing strategies to increase brand awareness, lead generation, and sales pipeline growthOversees the creation and distribution of applicable promotional materials, ensuring alignment with the overall business vision and industry best practicesCrafting promotions that incentivize repeat donations, foster long-term donor loyalty, and drive sustained engagement with the Plasma CentersDrive local lead-generation efforts by partnering with broader marketing team to identify target audiences, create region-specific content, and leverage events, direct mail, and digital marketing to capture qualified leadsManage and track the budget for field marketing initiativesMeasure and report on the effectiveness of field marketing campaignsCoordinates center activities with public relations, community relations and corporate communications functions within companySupport various other marketing projects and job-related duties as assignedSkillsHigh School Diploma requiredBA degree in business, marketing or related field or equivalent combination of relevant work experience and education requiredMinimum 4 years field marketing experienceMinimum 4 years management experience, including managing employees requiredExcellent critical reasoning, decision-making and problem solving skills to analyze situations, determine risks, find solutions to prevent future issues and resolve recurring defectsStrong organizational skills and attention to details to handle multiple tasks, short deadlines, frequent interruptions and shifting priorities in support of changing company objectivesStrong leadership, training, written and verbal communication and interpersonal and presentation skills to drive resultsUnderstand regulatory standards, various local, state and federal laws that apply to the business and where to find information on standards and interpretationsProven skills in budgeting and financial managementIntermediate to strong working knowledge of Microsoft Office ProductsAbility to make decisions which have significant impact on the immediate work unit and monitor impact outside immediate work unitAbility to compose materials such as detailed reports, work-related manuals, publications to limited scope or impact, etc. and/or to make presentations outside the immediate work areaOvernight travel required up to 60% of the timeFast paced environment with frequent interruptionsExperience managing multi-site locations preferredProgressively more responsible positions in a complex organization and experience working in a regulated environment preferredExperience planning, organizing, securing and managing project resources preferredProficient at providing assistance and directing managers to identify and resolve problems preferredBenefitsFor more information on CSL Plasma benefits visit https://cslbenefits.com/cslpCompany OverviewCSL develops innovative biotherapies and influenza vaccines that save lives, and help people with life-threatening medical conditions. It is a sub-organization of Hongkong Telecom. It was founded in 1916, and is headquartered in Melbourne, Victoria, AUS, with a workforce of 10001+ employees. Its website is https://www.csl.com.