[Remote] Ecommerce Marketing Manager

Note: The job is a remote job and is open to candidates in USA. L&R Distributors, the largest cosmetics distributor in the U.S., is looking for an Ecommerce Marketing Manager to enhance their online presence in the Consumer Packaged Goods (CPG) industry. This role involves developing social commerce strategies, managing digital platforms, and fostering customer engagement to drive brand visibility and sales growth.ResponsibilitiesDevelop and implement comprehensive social commerce strategies to maximize brand visibility, customer engagement, and revenue growthCollaborate with cross-functional teams to align e-commerce initiatives with overall brand goals and objectivesIdentify emerging trends in social commerce and e-commerce to keep the brand at the forefront of innovationManage brand presence across various digital platforms (e.g., TikTok, Instagram, Facebook, and other social commerce marketplaces)Oversee product listings, pricing strategies, and promotional activities on e-commerce platformsMonitor shop health daily and collaborate internally to improve SLA metricsMonitor system synchronization across products, inventory, and ordersAnalyze and interpret performance metrics to refine strategies and maximize ROIProvide regular reports on key performance indicators, sales trends, and campaign effectiveness to stakeholdersFoster a direct connection with consumers through CRM initiativesCoordinate affiliate sampling to participate in interactive and engaging content, live shopping events, and influencer partnershipsCollaborate with customer service teams to address inquiries and feedback, ensuring a seamless online shopping experiencePartner with marketing, sales, and product teams to create cohesive and impactful campaignsLead relationships with external partners, including digital agencies, influencers, and platform representativesDevelop standard operating procedures to streamline processesSkillsBachelor's degree in Marketing, Business, Communications, or a related field3–5 years of experience in social commerce, e-commerce, or digital marketing, preferably within the CPG industryProven track record of driving sales growth and engagement through social commerce channelsStrong understanding of e-commerce platforms, analytics tools, and digital marketing strategiesExcellent communication, project management, and organizational skillsCreativity and a passion for staying ahead of digital and social commerce trendsBenefitsMedical insuranceVision insuranceDental insuranceHealth Savings Account401(k)Paid time offPaid parental leaveCompany OverviewL&R Distributors is a wholesale distributor of consumer products servicing more than 17,000 retail locations throughout the United States. It was founded in 1956, and is headquartered in Brooklyn, New York, USA, with a workforce of 1001-5000 employees. Its website is http://lrdist.com.