[Remote] eCommerce & Customer Marketing Senior Analyst
Note: The job is a remote job and is open to candidates in USA. Kraft Heinz is a leading food and beverage company, and they are seeking an eCommerce & Customer Marketing Senior Analyst to support performance tracking and campaign optimization. The role involves analyzing eCommerce business performance, synthesizing data into actionable insights, and collaborating with internal teams and external partners to drive growth.ResponsibilitiesLead analysis of eCommerce business performance, shopper marketing campaigns, customer marketing initiatives, and investment effectiveness to identify optimization opportunities and growth-driving recommendationsBuild, maintain, and enhance recurring scorecards to track progress against eCommerce KPIs, campaign performance, investment analytics, and Perfect Screen execution for Target and ADUSASynthesize customer, consumer, and internal data into effective selling stories with clear “so what / now what” recommendations for internal and external stakeholdersOwn campaign and program documentation, including planned tactics, budgets, in-market assets, performance results, and key learnings; coordinate routines to share learnings and drive actionPartner with internal cross-functional teams, agencies, vendors, retailers, and Retail Media Networks to support execution, performance management, and continuous improvementSupport the development of holistic digital strategy by identifying performance trends, surfacing insights, and contributing thought leadership that shapes customer and business recommendationsManage and troubleshoot invoicing and bill-payment workflows across centralized bill pay teams, vendors, retailers, agencies, and Retail Media Networks; drive accountability for timely and accurate paymentsAdapt national brand creative and marketing plans to customer-specific needs in partnership with internal teams and agency partnersSupport Senior Managers with business planning and day-to-day execution, including budget tracking, customer-facing slides, media and brand meeting preparation, and other business support as neededSkillsExperience in CPG, retail, eCommerce, syndicated data (Nielsen & IRI), customer marketing, and/or retail media is a plus, with experience calling on Target and ADUSA strongly preferredStrong analytical foundation with experience using Excel/Sheets and other reporting or dashboard tools to develop clear business insights and recommendationsProven ability to work autonomously, manage multiple priorities, and deliver high-quality work across internal and external stakeholdersClear verbal, written, visual, and presentation communication; able to turn complex data into a simple narrativeDemonstrated ability to lead recurring business processes, reporting routines, or campaign analysis with a high level of ownership and follow-throughComfortable representing the eCommerce and customer marketing team internally across Sales, Category Leadership, Finance, Marketing, agencies, and customer-facing partnersHigh ownership mindset with strong attention to detail and follow-through; organized, proactive, and solution-orientedBalances accuracy with speed, flags risks early, and keeps stakeholders alignedBenefitsPerformance-based bonus as provided by the plan terms and governing documentsCoverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needsCoverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documentsEvents, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their familiesPhysical - Medical, Prescription Drug, Dental, Vision, Screenings/AssessmentsSocial - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, TrainingEmotional – Employee Assistance Program , Wellbeing Programs, Family Support ProgramsFinancial – 401k, Life, Accidental Death & Dismemberment, DisabilityCompany OverviewKraft Heinz is a multinational food and beverage company offering a diverse range of condiments, sauces, snacks, cheese, and frozen foods. It was founded in 2015, and is headquartered in Mendota, Minnesota, USA, with a workforce of 10001+ employees. Its website is http://www.kraftheinzcompany.com.