[Remote] Donor Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Nexus Family Healing is a national mental health organization dedicated to empowering children, families, and adults. They are seeking a Donor Marketing Manager to develop strategies that drive donor engagement and acquisition, manage annual giving campaigns, and oversee donor communications.ResponsibilitiesDevelop and implement engagement strategies for identifying and engaging potential donorsDevelop and execute first-time-donor focused fundraising campaignsUtilizing data, testing and best practices identify donor attributes and implement tactics that bring prospects further down the funnel of givingDevelop annual giving strategies focused on first-year givers and on renewal of core donor base using various tactics such as direct mail, online and peer-to-peer fundraisingWorks closely with Donor Services Director to review data and adjust plans regarding renewal of support and increased support from existing donors and re-activate lapsed supportersCollaborate with Digital Marketing Manager and Sr. Communications Manager to execute campaigns across marketing platforms and establish consistent presence for foundation activitiesLeads the development of core fundraising materials and engagement tools such as newsletters, reports, presentations, emails, welcome packets, employee-giving materialsActively works to identify youth success stories. Articulates and shares the impact of donations to youth and families through various channelsWorking with the Digital Marketing Manager and Communication Manager, maintain an active level of written and digital awareness and correspondence with all donorsPartners with Foundation team to establish annual revenue goals and track progress towards those goals throughout the fiscal yearEstablish acquisition performance indicators; collaborate with the Donor Services Director to analyze and interpret donor data including giving frequency, consistency, responsiveness, and events attended; identifies giving trends and patterns and creates growth goals and objectivesSkillsBachelor's degree or combination of education and related experience in marketing, communications and philanthropy5+ years experience in marketing and/or communications3+ years experience working with a development team and/or engaging donors2+ years working with CRM software (Blackbaud preferred but not required)2+ years experience developing, tracking, communicating, and attaining strategic departmental goals, objectives and performance indicatorsWorking knowledge of nonprofit donor marketing best practicesAdvanced experience with Microsoft Office, Office 365, and ability to learn computer software programsValid driver's license required. Must meet state regulating agency and Home Office driving requirements5+ years experience in marketing3+ years experience with a development and/or philanthropic entityBenefitsFour weeks paid time off (PTO) in the first year of employmentMultiple options for health insurance coverageNo-cost life insuranceShort/long-term disability insurance401k matchNEW - Talkspace Therapy Benefit for the whole familyNEW - Hinge Health Benefit for the whole familyNEW – Carrot Fertility BenefitTuition assistance and training opportunitiesAdvancement pathways and internal promotionCompany OverviewNexus Family Healing is a mental and behavioral health organization to heal trauma, break cycles of harm, and reshape futures. It was founded in 1972, and is headquartered in Plymouth, Minnesota, USA, with a workforce of 1001-5000 employees. Its website is https://www.nexusfamilyhealing.org.