[Remote] Director US Strategy Marketing

Note: The job is a remote job and is open to candidates in USA. BeiGene is a company dedicated to fighting cancer, and they are seeking a Director of US Brand Strategy to drive strategic planning and execution in support of the brand's commercial objectives. This role involves leading the annual Brand Plan process, managing brand budgets, and collaborating with cross-functional teams to ensure cohesive strategy development.ResponsibilitiesReport to and partner closely with the US Brand Lead to shape and refine overall brand strategyLead the annual Brand Plan process, ensuring clear cross functional strategic priorities, aligned objectives, and actionable execution plansPartner with the GIA team to develop, refine, and pressure-test brand forecasts, ensuring alignment between strategic initiatives, market assumptions, and financial projectionsDrive ongoing competitive readiness reviews, synthesizing insights into actionable strategic recommendationsContribute to key Market Research initiatives in collaboration with GIA to generate actionable insights that inform segmentation, positioning, and growth strategyServe as a core member of the US Brand Leadership TeamOwn brand budget management, including tracking spending, forecasting, and identifying risks/opportunitiesLead the Annual Operating Plan (AoP) process in partnership with FinanceEnsure financial investments are aligned with brand strategy and ROI prioritiesProvide ongoing financial transparency to the Brand Lead and Marketing leadershipSupport development of strategic content for important internal stakeholders for: National and Regional Sales Meetings and Executive Leadership team forumsTranslate complex strategy into clear, compelling narratives tailored to diverse audiencesSupport additional ad hoc strategic analyses and presentations as requested by leadershipPartner closely with Promo, Patient Marketing, Digital, and CET to translate strategy into integrated tactical plansEnsure alignment of messaging, campaign priorities, and field enablement materials with overarching brand strategySupport development of integrated marketing initiatives across Segmentation 2.0Support the execution of projects initiated by Brand Lead or Executive leadershipDrive alignment across Marketing and cross-functional stakeholders to ensure disciplined executionPresent findings and recommendations to senior leadership with clear decision asksSkillsBA/BS with 10 + years of overall experience and 7+ years of marketing experience or a MA/MS/MBA with 7 + years of overall experience and 6 + years of marketing experience or a PhD/PharmD with 5 + years of marketing experienceAbility to communicate effectively with Senior Leadership on key brand growth initiativesDemonstrated ability to lead without authority and influence cross-functional teamPrior success in competitive preparedness and market-shaping initiativesSkilled in integrating insights from customer research, analytics, and field feedbackExcellent communication skills10+ years of pharmaceutical marketing and/or healthcare-related commercial experienceBackground in hematology or highly competitive therapeutic categoriesBenefitsNon-Commercial roles are eligible to participate in the annual bonus planCommercial roles are eligible to participate in an incentive compensation planAll Company employees have the opportunity to own shares of BeOne Medicines Ltd. stock because all employees are eligible for discretionary equity awardsAll employees are eligible to voluntarily participate in the Employee Stock Purchase PlanThe Company has a comprehensive benefits package that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and WellnessCompany OverviewBeiGene is a global oncology company. It was founded in 2010, and is headquartered in Cambridge, Massachusetts, USA, with a workforce of 0-1 employees. Its website is https://www.beigene.com.Company H1B SponsorshipBeiGene has a track record of offering H1B sponsorships, with 14 in 2025, 32 in 2024, 39 in 2023, 40 in 2022, 28 in 2021, 16 in 2020. Please note that this does not guarantee sponsorship for this specific role.