[Remote] Director of Revenue Marketing
Note: The job is a remote job and is open to candidates in USA. Epic Cleantec is focused on sustainable water management, aiming to build resilient communities through innovative solutions. They are seeking a Director of Revenue Marketing to lead the revenue marketing function, design and execute ABM and demand generation programs, and drive commercial growth through strategic pipeline management.ResponsibilitiesDevelop and execute a comprehensive pipeline generation strategy, focusing on achieving top-of-the-funnel acquisition goals and driving our ABM initiativesTake ownership of marketing-sourced pipeline building across key audience segments, personas, target geographies, channels, and market verticals to drive predictable, scalable, and repeatable pipeline growth, ultimately contributing to revenue expansionPartner with Sales and Marketing leadership on quarterly GTM planningDesign and run Epic’s ABM motion across Tier 1 developer accounts and influencer firms (engineering, architecture, sustainability)Partner with Sales on target account selection and refresh, buying committee mapping, persona-specific campaign design, and the discipline to translate strategic account prioritization into coordinated pipeline generation programsOwn the consultant distribution strategy through engineering and architect channels, including enablement at industry eventsBuild and run the campaigns that drive qualified engagement at the top and middle of the funnelBuild segmentation strategies that reflect Epic’s reality, including persona, region, regulatory environment, and project lifecycle stageOwn the channel mix, content deployment, paid programs, lifecycle nurture, and the integration of our ROI tools and project assessment into demand programsBuild milestone-aligned nurture frameworks tied to development and project lifecycle stagesReplace broad communication with persona-specific, stage-aware engagement programsPartner with Marketing Operations and external RevOps consultants to evolve Epic’s CRM architecture, lifecycle stages, lead scoring, attribution models, dashboards, and data governance frameworksDefine the reporting, funnel measurement, and pipeline visibility requirements needed to connect marketing activity to opportunity progression, account engagement, and revenue impactCollaborate with RevOps partners to develop and refine engagement scoring models that surface high-intent accounts and buying committee activity for Sales prioritizationPartner cross-functionally to operationalize account enrichment, segmentation, and target account infrastructure using tools such as Clay and related GTM systemsWork closely with Marketing Operations and external partners to improve CRM and MAP data quality, governance, and scalability across campaigns, lifecycle stages, and reporting systemsSkills7+ years in B2B marketing with at least 3 years owning revenue or demand marketing in a high-consideration, multi-stakeholder sales environmentDirect experience designing and running ABM programs that produced measurable pipeline, not just engagementStrong fluency in HubSpot and modern GTM systems, including lifecycle management, attribution frameworks, engagement scoring, and reporting infrastructureStrong understanding of multi-touch attribution methodologies and marketing analyticsStrong analytical and operational rigor, with the ability to translate complex GTM motions into scalable processes, reporting frameworks, and cross-functional executionSelf-directed with the ability to manage multiple priorities without close supervisionPassion for sustainability, innovation, and the role that smart infrastructure plays in building better citiesExperience partnering effectively with RevOps and Marketing Operations teams is strongly preferredBenefitsMedical, dental, and vision insurance401(k) planFlexible time offEquity optionsPaid family leaveCompany OverviewEpic Cleantec is a full-service water technology company providing turnkey wastewater treatment and reuse systems for the built environment. It was founded in 2015, and is headquartered in San Francisco, California, USA, with a workforce of 11-50 employees. Its website is http://epiccleantec.com/.