[Remote] Director of Product Marketing

Note: The job is a remote job and is open to candidates in USA. Spear Education is a dental education company focused on enhancing the quality of clinical practices. They are seeking a Director of Product Marketing who will be responsible for positioning, launching, and promoting their products and services to dental professionals, while driving alignment across various teams and ensuring the voice of the customer is heard.ResponsibilitiesTurn complex clinical education and services into clear, compelling, benefit-driven messagingDefine positioning that differentiates us in a crowded and often commoditized education spaceBuild messaging frameworks that get used (not sit in a deck somewhere)Drive launches for new programs, curriculum updates, and service offerings - even when inputs aren’t perfectCreate alignment across Product, Marketing, Education, Customer Success and Sales teams (yes, this takes work)Build and manage go-to-market plans that are practical, not theoreticalDevelop a deep understanding of dentists and their teams - what they care about, what they struggle with, and what drives actionGather insights from faculty, customers, and internal teams and turn them into usable strategyPush the organization to stay grounded in real customer needsPartner closely with Sales and Customer Success to improve how we show up in conversations with customersBuild tools and materials that help teams communicate value clearly and confidentlyIdentify opportunities to improve conversion, retention, and expansion across our portfolioIntroduce structure where it’s needed - positioning, launch processes, messaging - without slowing things downHelp prioritize what matters most across a broad and growing set of offeringsUse data to guide decisions, but don’t get stuck waiting for perfect dataSkills7–10+ years in product marketing or a similar role (healthcare, education, or professional services preferred)A track record of launching and growing productsThe ability to simplify complex ideas into messaging that resonates and convertsComfort operating in ambiguity and building as you goStrong cross-functional coalition building skills - you know how to align teams that think differentlyA bias for action and accountability - you own outcomes, not just deliverablesGrit and follow-through – You push work across the finish line, even when it's messy, ambiguous, or requires multiple attemptsComfort with friction – You can navigate differing opinions, strong personalities, and incomplete inputs without losing momentumOwnership mindset – You don't wait for perfect direction; you create clarity and moveResilience – You can absorb feedback, recalibrate quickly, and keep going without getting derailedBias for action – You'd rather test, learn, and improve than over-planCandidates in the Greater Phoenix Market are preferred; however, we may consider a candidate outside this candidate if they check all the boxes!BenefitsCompetitive salary with annual bonus potentialMedical, dental, life & disability insurance offerings401(k) employer matchFlexible time off and paid company holidaysCompany OverviewSupporting dentists and their teams in their pursuit of clinical excellence in dentistry with continuing education, products and support It was founded in 2006, and is headquartered in Scottsdale, Arizona, USA, with a workforce of 201-500 employees. Its website is http://www.speareducation.com/.