[Remote] Director of Product Marketing

Note: The job is a remote job and is open to candidates in USA. Scout Global is a fast-growing AI security company seeking a Director of Product Marketing to build and lead their Product Marketing function. This role involves defining positioning, shaping go-to-market strategy, enabling sales, and translating complex AI and security capabilities into compelling customer value.ResponsibilitiesEstablish the product marketing discipline, processes, and operating cadence from scratchDefine positioning, messaging, and value propositions across products and customer segmentsDevelop the company’s product narrative and category storyCreate and maintain core messaging frameworks and competitive differentiationLead go-to-market planning and execution for product launches and feature releasesPartner with Product, Sales, and Leadership to align roadmap with market opportunitiesDefine target personas, use cases, and buying journeysDrive adoption, pipeline generation, and product usage through strategic campaignsConvert complex AI and security functionality into clear, differentiated messagingDevelop technical content including: Product positioning and solution briefs, Architecture diagrams and technical documentation, Whitepapers and technical blogs, Demo narratives and use-case storytellingBuild and maintain sales enablement assets, including: Pitch decks, Battlecards, Competitive intelligence, ROI and value messagingTrain sales teams on messaging, positioning, and product capabilitiesSupport strategic deals and customer conversations when neededMonitor the competitive landscape across AI, cybersecurity, and enterprise security platformsIdentify market trends, customer needs, and emerging threatsInform product and leadership decisions with actionable insightsHelp define the company’s category positioning in AI securitySupport executive visibility through technical content and messagingCollaborate on analyst relations, conference messaging, and industry positioningSkills10+ years of experience in Product Marketing, Solutions Marketing, or Technical MarketingExperience marketing technical products in one or more of the following: AI / Machine Learning OR Cybersecurity Experience (Ideal industries are AI Security, DLP or SASE)Demonstrated experience building or scaling product marketing in a startup or high-growth environmentStrong ability to translate complex technical concepts into clear business valueExperience leading product launches and go-to-market initiativesExcellent written and verbal communication skillsCompany OverviewWinners: Best Start-Up Agency – The Global Recruiter Awards 2025. Scout Global was founded to revolutionise hiring within early to mid-stage start-ups. It was founded in 2024, and is headquartered in London, GB, with a workforce of 2-10 employees. Its website is https://scout-global.com.