[Remote] Director of Marketing

Note: The job is a remote job and is open to candidates in USA. Tiger Tracks is one of the fastest-growing independent performance marketing agencies in the country, ranked #123 on the 2025 Inc. 5000. They are seeking a Director of Marketing to build a comprehensive marketing engine that will transform the agency into a leading brand for enterprise buyers, with responsibilities spanning content creation, SEO, paid acquisition, and team management.ResponsibilitiesBuild and run the content, SEO/GEO, paid, and thought leadership programs that generate qualified inbound leads for the partnerships teamArchitect the blog strategy, editorial calendar, case studies, benchmark reports, and proprietary research that make Tiger Tracks the agency brand buyers trustGhostwrite and manage LinkedIn, podcast, and conference programs for the CEO and senior leadersMake the website a lead-generation asset, not a brochure, including optimization for AI-surfaced answersRun Tiger Tracks' own paid programs on LinkedIn, Meta, and Google to drive qualified leadsOwn the website as a conversion engine, including messaging, CRO, and landing pagesBuild nurture sequences, gated assets, and re-engagement programsOwn Tiger Tracks' presence at ShopTalk, Possible, Cannes Lions, and industry conferencesHire and manage a small, high-output marketing team of content writers, paid specialists, designers, and contractorsSkills7+ years in B2B marketing, with the majority spent at a performance or digital marketing agencyYou have personally built an agency's marketing engine: the content programs, SEO, paid acquisition, and thought leadership that drove measurable inbound leads. Not inherited it. Built itDirect accountability for a marketing-sourced pipeline or lead-gen number as a named OKR or KPIHands-on across four or more channels (content, paid, SEO, email, CRO, events, PR). You can go deep on each, not just delegateExperience managing a team of two to five or more (content writers, paid specialists, designers)You can point to specific, measurable results, for example: 'I built the content program that generated X leads per quarter' or 'I grew marketing-sourced pipeline from $Xm to $Ym.'AI-native. You use Claude, ChatGPT, or similar tools daily as part of your workflowExceptional writer who ships fast and iterates weekly, not quarterlyYou have marketed a marketing agency specifically (you know how meta and how hard this is)Experience with Generative Engine Optimization (GEO) and AI OverviewsA track record of building founder or executive thought leadership programs on LinkedInExisting relationships with Digiday, AdWeek, Modern Retail, or similar trade pressNYC-based or willing to travel to NYC monthlyBenefitsFully remote, always, with company-paid medical, dental, and visionFlexible time off12 weeks paid parental leaveBi-annual performance bonuses401(k) with salary matchingPaid company summitsA company-sponsored computer and real investment in your growthCompany OverviewTiger Tracks provides google ads, analytics, and digital marketing services. It was founded in undefined, and is headquartered in Los Angeles, California, USA, with a workforce of 11-50 employees. Its website is https://tiger365.games/.