[Remote] Director, Integrated & Field Marketing

Note: The job is a remote job and is open to candidates in USA. Level99 Entertainment is a unique playground designed for adults featuring life-sized mini-games and a full-service bar. They are seeking a Director of Integrated & Field Marketing to lead local and brand-level marketing strategies, drive awareness, and oversee marketing efforts for new venue openings and public relations initiatives.ResponsibilitiesBuild and own the seasonal and tentpole campaign strategy working to connect the storytelling and vision of the brand throughout the year across key channelsManage execution at the venue level while working with the rest of the marketing team to ensure deployment of strategy across key channels such as social and lifecycleServe as a liaison with the rest of the organization to ensure we are highlighting new features, games, and moments in the most effective wayLead local marketing strategy across Level99 venues, creating playbooks, tools, and programs that drive awareness and traffic in each marketPartner with Operations and venue leaders to ensure efforts are practical, on-brand, data-driven, and tied to business goals, while building systems to track and scale what worksLead marketing and PR for new venue openings from pre-launch through post-open momentumBuild repeatable opening playbooks covering market entry, partnerships, media, influencers, community engagement, and launch programmingPartner with culinary, beverage, and craft partners to maximize restaurant and beverage relationships through marketing, storytelling, programming, and PRSupport launches, campaigns, and local buzz tied to restaurant concepts, menus , and other culinary momentsOversee menu rollout processes and support branded restaurant touchpoints in partnership with the F&B teamLead PR strategy for the company, including venue announcements, openings, partnerships, launches, and other key brand moments in collaboration with the VP of MarketingDevelop messaging, media materials, and launch plans that help Level99 earn meaningful coverage and stay aligned with brand and business prioritiesIdentify and manage brand partnerships that drive awareness, trial, and brand equity for Level99Skills8+ years of marketing experience, with expertise in brand marketing, field marketing, local marketing, brand partnerships, PR, openings, and/or related disciplinesProven experience building marketing programs for physical locations, ideally across multiple units or marketsStrong experience managing launch campaigns, openings, events, activations, partnerships, or public relations initiativesExcellent project management skills, with the ability to lead multiple workstreams and keep cross functional teams alignedStrong communication and relationship-building skills, with the ability to work effectively with venue teams, executives, agency partners, media, and external collaboratorsStrong creative instincts with the ability to identify ideas that will generate attention and local relevanceAnalytical mindset with comfort measuring performance and using data to refine future programmingPrior experience in multi-unit hospitality, entertainment, restaurant, retail, or consumer experiential brands is strongly preferredSelf-starter who is comfortable with ambiguity and finds joy in creating structureTeam first mentality with willingness to jump in wherever is neededPositive attitude and someone who leads by exampleExperience working with PR agencies, local media, and opening campaignsExperience developing partnership proposals and managing partner relationshipsFamiliarity with multi-location operations and how to build scalable field marketing systemsExperience supporting F&B, beverage, or hospitality-related marketing initiativesCompany OverviewLevel99 is a sprawling adult playground with 50+ life-sized mini games and challenges where you’ll dodge axes, crack puzzles, and outsmart obstacles. It was founded in 2021, and is headquartered in Norwood, Massachusetts, USA, with a workforce of 201-500 employees. Its website is https://www.level99.com/.